Senior Product Marketing Specialist
1 week ago
**Product Marketing Role Overview**
This exciting position is for a skilled professional who will be responsible for developing and implementing effective marketing strategies to drive awareness, thought leadership, and demand for our growing portfolio of products and solutions.
The ideal candidate will have a strong background in product marketing, excellent written and verbal communication skills, and the ability to distill complex technical information into clear and compelling messages.
They will work closely with cross-functional teams to identify and drive impactful projects and results, and will be responsible for generating customer-facing content in various formats, including web copy, blogs, datasheets, whitepapers, videos, and presentations.
In addition, they will collaborate with product and engineering teams to understand the product roadmap and develop coordinated plans for launches and announcements, and will serve as an evangelist for the company, supporting social media efforts and presenting about our products and solutions.
They will also help educate and enable field teams and partners to sell the value and differentiation of our products and solutions, and will work with demand generation, events, and digital marketing teams to support campaigns and initiatives.
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