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Digital Media Specialist

3 weeks ago

City Of Stirling, Australia beBeeOpportunity Full time $40,000 - $80,000
Job Overview

We are seeking a talented Social Media Producer to join our dynamic team. This role will be responsible for supporting the Group Digital Editor and guiding the social media strategy, growing our audience by identifying new opportunities.

The ideal candidate will have excellent knowledge of social media platforms, writing and communication skills, sound news judgment, a keen attention to detail, a strong sense of urgency, an ability to multi-task, and a thorough grasp of online content distribution.

Key Responsibilities
  • Create and curate compelling and engaging social media content for various channels.
  • Manage and populate social media accounts in conjunction with the wider digital team.
  • Use graphic design and video tools to help create engaging social media content.
  • Manage paid social media accounts to ensure optimum reach and CTR.
  • Advise on our social media strategy and ensure the social media channels align with this strategy.
  • Identify trending story opportunities on social media.
  • Identify new online readers to expand the audience for our website.
  • Collaborate with digital producers, reporters, editors, and the video team to ensure our news stories are given the right social media treatment.
  • Maintain awareness of legal and ethical issues in reporting.
  • Continuously upskill and stay updated with technology, digital, and social trends.
  • Work effectively in a collaborative, fast-paced, deadline-driven environment.
Requirements
  • A journalism degree and experience working within the media industry or in a similar social media role.
  • A strong work ethic and a healthy level of initiative.
  • A high level of literacy and attention to detail.
  • Good interview and communication skills.
  • The ability to work autonomously under high pressure.
  • Flexibility in a seven-day newsroom – including weekend shifts.
Why You Will Love Working Here
  • Work with a leading media company.
  • Perks Galore: Salary sacrifice, paid parental leave, and an employee perks program.
  • A vibrant, creative culture where your ideas and energy will be valued.
  • Flexibility in a high-performance but relaxed, friendly environment.
  • Exciting opportunities for personal growth in an exciting company.