Marketing and Partnerships Specialist
2 days ago
About the Role
This exciting opportunity at Easygo presents a chance to contribute to the company's growth in the rapidly expanding affiliate marketing industry in Australia. As a Marketing and Partnerships Specialist, you will play a vital role in developing and executing strategies to maximize affiliate partnerships and drive business growth.
Key Responsibilities
- Identify and onboard new affiliate partners to expand the Easygo network, providing ongoing support and guidance to optimize their marketing efforts.
- Monitor and evaluate affiliate performance, ensuring they meet predefined KPIs and targets.
- Maintain day-to-day engagement and communication with partners, fostering strong relationships and driving mutual success.
- Analyze affiliate marketing campaigns and traffic sources to identify areas for improvement and inform data-driven decision-making.
- Collaborate with cross-functional teams to ensure alignment in marketing strategies and initiatives, driving business growth and success.
- Stay up-to-date with the latest trends and developments in crypto, online gaming, and affiliate marketing, applying this knowledge to drive innovation and growth.
- Develop and maintain a deep understanding of the competitive landscape, including industry trends and competitor affiliate programs.
Requirements
- Prior experience in marketing, ideally affiliate marketing in online industries, is highly desirable.
- Proficiency in data analysis and the ability to use analytical tools to monitor affiliate performance, track KPIs, and make data-driven decisions.
- Strong negotiation skills to secure mutually beneficial agreements with partners.
- Excellent verbal and written communication skills to effectively communicate with affiliates and internal teams.
- A good understanding of marketing principles and strategies, especially in the context of digital and affiliate marketing.
- The ability to identify issues, troubleshoot problems, and find creative solutions to enhance affiliate performance.
About Easygo
Easygo is a leading company in the affiliate marketing industry, offering a dynamic and supportive work environment with opportunities for growth and development.
Perks
- EAP access for you and your family.
- A full-time barista who will make you coffee, tea, and fresh juices.
- Daily catered breakfast.
- Massage Wednesdays.
- Fun office environment with pool tables, table tennis, and all your favorite gaming consoles.
- Paid volunteer day.
- Flexible working hours.
- Help yourself to the drinks fridges and snack shelves.
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