Outdoors Marketing Specialist

24 hours ago

Brisbane, Queensland, Australia beBeeContent Full time
Job Description:

Key Responsibilities

  • Plan and schedule social media content across multiple platforms
  • Create engaging video, photo and written content (including Reels/TikTok etc. with tools like CapCut)
  • Identify, engage and manage influencer relationships and community engagement opportunities
  • Coordinate and attend content shoots and campouts (min 10 per year)
  • Track, analyse and report on campaign performance to inform future strategy
  • Support eCommerce campaigns and affiliate marketing
  • Stay across social trends and adapt our approach to keep us at the forefront
  • Collaborate with Product, Creative and Sales teams to ensure content reflects brand goals

About You:

  • We're looking for someone who's equal parts creator and strategist, with a genuine passion for the outdoors.
  • 3+ years' experience in managing social media for medium to large businesses, ideally across multiple brands
  • A proven track record of developing and executing content strategies that drive growth
  • Strong copywriting and visual storytelling skills
  • Hands-on video editing skills (CapCut or similar tools)
  • Experience using analytics and reporting tools
  • Excellent organisational skills and the ability to juggle multiple projects
  • A love of the outdoors—comfortable spending time at campouts, photoshoots and product launches
  • Experience with Shopify and Rakuten affiliate platforms would be beneficial

Why This Role?

  • Unique lifestyle role: one week you'll be leading a TikTok campaign, the next you'll be testing new camping gear around a campfire
  • 9-day fortnight & hybrid working balance is important to us
  • Generous staff, family & friends discounts across our outdoor product range
  • A relaxed yet high-performance culture that values creativity, curiosity and ownership
  • A focus on learning and development opportunities, to help you grow your career

How To Apply:

Ready to take our outdoor brands to the next level? Hit Apply Now and send us your resume and a cover letter. Along with your CV, show us your creativity include by including some examples of social media content (static or video) that you've personally created for a brand/s.

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