2 x Senior Digital Marketing Managers

13 hours ago Be among the first 25 applicants

At Devote, we keep it simple. We've got two goals:

• Deliver world-class marketing for a tight group of 25–30 outdoor brands - fishing, camping, 4WD, diving, surfing, motorbikes, and more.
• Be the best place you've ever worked - with a high-performing team that's fun, collaborative, and always pushing to do better work together.

High quality brands and people are our backbone.

We've got a unique opportunity, and it might be a good fit for you if:

• You're an in-house digital marketer currently, looking to surround yourself with likeminded people while adding variety to your job. An agency seems like a good opportunity for growth and variety, but you're just not meshing with the "sell and churn" values of typical digital agencies; or
• You're a digital agency marketer, getting a bit tired of doing the bare minimum for 30+ clients at once and feeling unable to reach your potential or build meaningful results for a revolving door of clients. Your KPIs are on how to make a client stay and keep revenue consistent for the agency, instead of how to do your best work as a marketer.

Who we are

At Devote Digital, we're doing digital right for up to 30 outdoor brands. Our team only ever work on 4-5 brands each, taking care of the end-to-end marketing needs for these eCommerce, retail and wholesaler brands in the outdoors industry

We're currently looking to expand our West End based team to welcome another A-grade marketer.

Who you are

You'll be coming in with a minimum of 3 years of relevant experience and a proven passion for marketing - ideally with some eCommerce exposure. Although you'll be coming in ready to hit the ground running with your existing experience, we'll support you to become a master of all things digital - Meta, Google, Email, SMS, Ambassador management, YouTube, Website CRO, and more.

Who we work with

The types of brands we work with are fun, outdoors and lifestyle brands. They encourage people to do what they love - spearfishing, scuba diving, surfing, 4x4, fishing, riding motorbikes, and other hobbies. This means the audiences we're communicating with are passionate and actually want to hear from us

What you'll do

Your day-to-day will involve strategising, coordinating and executing campaigns end-to-end for your ~4 brands - similar to if you were the marketing manager sitting in their business We see ourselves as an extension of their teams.

No two days will be the same, but it generally includes:

• Strategising and presenting ways to achieve consistent and incremental growth across your brands core areas
• As a true marketer, you prioritise content and communities to foster long term brand growth initiatives
• Setting up, analysing, and making improvements within current campaigns - primarily across Meta, Google Ads and Email
• Briefing campaigns with the design and creative team (we currently have 6 designers, 2 videographers and a video editor full-time, so great creative is never an issue)
• Collaborating and testing alongisde your digital team colleagues, as well as soaking up industry content and podcasts to expand your knowledge and share your learnings with the team. We're all learning
• Working with your brands to establish the marketing calendar of activities based around business goals
• Reporting on meaningful metrics to your brands, and keeping them updated on what's next

What we don't believe in...

To understand what we're all about, it's useful to highlight what we DON'T believe in. We are quite different from other agencies in this way

What we DON'T believe in:

• Having a sales or "biz dev" team. We're a 100% referral based business, and always will be. No cold calling, no biz dev.
• The bait and switch from a flashy senior salesperson/account manager, while a low-cost junior executes work in the back-end. At Devote, our team are all highly qualified senior professionals.
• Having 300 clients. We work with no more than 30 brands at once, to keep quality high and allow our team to focus on making a difference for just a few brands each.
• Working with just anyone, or any brand that comes along. We turn clients away weekly because we're nearly always full. We only work with brands and people we love.
• Locking businesses into contracts. There are no contracts here - if a brand doesn't want to work with an agency they shouldn't have to, simple. We earn our keep week-in week-out. As a result, our team experiences the opposite to this - brands try to lock us into contracts with them so that we don't leave
• Up-selling clients, or constantly playing the "that's outside of scope, here's your quote" card. No one likes surprises. Our brands pay a flat-rate all-inclusive retainer and in return they get a digital marketing and creative team with clear goals and strategies. Easy
• Having sales targets for our digital team. That makes no sense Your passion is marketing, you're not a salesperson - none of us are Our business is run on doing great work - not on hitting our own revenue targets.

What we do believe in...

The above gives you some insight into what we stand for in terms of our values, and how we're different as an "agency". Below are some of the other values we hold close

• Innovation. We're constantly at the forefront of new advancements, which requires a willingness to test, learn, and iterate. New shouldn't feel scary, it should feel exciting
• Quality. There's a reason we're always booked out, and this is it.
• Effort. You don't get high quality and innovative results without effort. We value and reward those who love putting their best foot forward.
• Teamwork. We're a close team, we're supportive, and we're human. We're there for each other to help out no matter what.
• Low stress environment. You know what's great about this career? When we make mistakes (which we all will) no one dies We treat our partners' brands as if they were our own, which means we put our best foot forward - but doing so should feel GOOD, not stressful.
• Growth & Learning. We love to see our team grow personally and professionally. If you're looking to grow, we're here to support and reward that dedication. We're also aware that this is an "always learning" industry, which means we're always growing our own knowledge no matter how "senior" we are.
• Consistency over intensity. We're walking the 50 mile march here, not running in a sprint race. We're aiming to consistently hit small, incremental growth targets that together stack up to phenomenal growth. As much as possible, we approach our work in a calm, clear, and ordered way to dodge unnecessary burnout.
• Honesty & Transparency. We're open, honest and transparent with each other and our brands - and they're transparent with us in return
• Great work, great people, great brands. Work with a high-performing team on some of the best outdoor brands in Australia — fishing, 4WD, camping, diving, motorbikes, and more.
• Work From Home Wednesdays. Break up your week with one regular day to work from home.
• Flexible hours. Start early, start late — we care about the work, not the clock.
• Optional team activities. Kickboxing, yoga, pilates, scuba diving, wine & painting — we regularly try something new together (and have a lot of fun doing it).
• Epic team trips. We've taken the whole crew to Queenstown, Bali, the Whitsundays, Stradbroke Island, and the Granite Belt. Work hard, play harder.
• Easy commute options. Secure parking available onsite ($30/week) or quick access to public transport.
• Food, coffee, and fitness on your doorstep. We're based on Brisbane's best food and coffee strip, with plenty of gyms and boxing studios nearby.
• Plenty of room to grow. Ambition is always welcome here — if you want to step up, we'll help you make it happen.

Enough reading Get in touch

If our values and direction align with you, and you're ready to sink your teeth into a few great brands, then shoot us a cover letter and resume so we can get in touch for a casual chat.

If you have any questions please shoot us an email on

Seniority level

• Seniority levelMid-Senior level

Employment type

• Employment typeFull-time

Job function

• Job functionMarketing and Sales
• IndustriesAdvertising Services

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