Strategic Digital Marketing Expert

1 week ago


Melbourne, Victoria, Australia beBeeDigitalMarketing Full time $100,000 - $140,000

Transforming Customer Experiences through Innovative Digital Marketing

Job Overview

We seek a seasoned Digital Marketing Manager to spearhead the development and execution of marketing campaigns that drive engagement and sales. This role offers a unique opportunity to leverage data-driven insights, creativity, and results-oriented thinking to shape our customers' perceptions.

Key Responsibilities:
  • Design and execute strategic marketing initiatives aligned with business objectives.
  • Collaborate with agencies to create captivating content and impactful social moments.
  • Lead CRM program management to enhance customer journeys and amplify campaign efficiency.
  • Establish a strong brand voice across our owned channels, emphasizing innovative storytelling and audience engagement.
Requirements:
  • At least 4 years of experience in digital marketing, encompassing hands-on expertise in content, social, and CRM.
  • Proven track record in managing and growing organic social channels, from strategy development to execution.
  • A data-driven approach to content, monitoring engagement, orders, and traffic rather than just likes.
  • Deep understanding of SEO best practices and proficiency in utilizing AI for content enhancement.


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