Expert Digital Marketer

2 weeks ago

Melbourne, Victoria, Australia beBeeMarketing Full time $80,000 - $120,000
Digital Marketing Specialist

We are seeking a highly skilled Digital Marketing Specialist to support our strategic objectives in the Australian market.

The role will involve all facets of digital marketing, including paid search, programmatic and social media. You will also be responsible for driving marketing performance through data analysis.

To excel in this position, you should have experience in digital marketing or a similar role, with a clear understanding of various marketing platforms and how best to communicate on each. Strong grasp of SEO and ASO principles is also essential.

A collaborative team player with effective planning and time management skills is required. A proactive problem solver who thrives in a nimble, fast-paced environment is ideal.

Key Responsibilities:
  • Support the Performance Marketing Manager and the wider Australian marketing team in delivering activities across the mix.
  • Run the paid search, display, native, video, and paid social advertising campaigns.
  • Support the growth of our YouTube and Social Media accounts through organic content.
  • Write copy for the text ads, native ads, and social media.
  • Prepare reports and analyse campaign performance, using insights to recommend optimisations.
  • Share insights on key market trends and competitor activity.
  • Review and optimise campaign landing pages with the goal of improving conversion rates.
  • Assist with ad hoc department duties.
Requirements:

This role requires a strong understanding of digital marketing principles and practices, as well as excellent communication and analytical skills. A Bachelor's degree in a related field is preferred.

What We Offer:

This role offers a competitive salary structure, flexible working arrangements, ongoing personal development & learning opportunities, and more.

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