Digital Marketing Expert

2 days ago

Melbourne, Victoria, Australia beBeeDigitalMarketing Full time $100,000 - $120,000

We're seeking a Digital Marketing Expert to spearhead our online presence.

The ideal candidate will have hands-on experience in digital marketing, ecommerce, and analytics. Strong grasp of Google Ads, Analytics & Google Ads Editor is required. Experience with CRM's, particularly the Salesforce suite of products, is also essential.

This role offers an attractive salary and the chance to travel to some of the world's greatest sporting events.

About the Role:

The successful candidate will be responsible for implementing and optimizing a marketing automation process, ensuring our website is up-to-date with the latest information, including event dates, imagery, statistics, and promotions.

  • Marketing Automation: Work with our marketing manager to implement and optimize a marketing automation process.
  • Website Maintenance and Updates: Ensure our website is up-to-date with the latest information.
  • Search Engine Optimisation (SEO): Collaborate with our marketing team to continually optimize our brand and product search results.
  • Conversion Rate Optimisation (CRO): Achieve set KPIs to ensure lead conversions deliver ROI for our products.
  • Pay Per Click (PPC) / Search Engine Marketing (SEM) / Display Campaigns: Manage and optimize content distribution across paid channels.
  • Insights / Research / Reporting: Use data to create reports that drive actionable insights for our marketing, product, and sales teams.
Key Skills and Qualifications:
  • A love of sport and travel
  • Strong grasp of digital analytics
  • Understanding of Meta Ad Manager
  • Experience with CRM's
Benefits:

This role offers an attractive salary and the chance to travel to some of the world's greatest sporting events.

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