Brand Manager

1 week ago

Chatswood, Australia Danone Full time
About the Role

We are seeking an experienced Brand Manager to lead and grow our Oral Nutrition Supplement portfolio in Australia and New Zealand. As a key member of our team, you will be responsible for achieving commercial objectives and executing marketing initiatives across the region.

Key Responsibilities
  • Develop and execute annual brand plans, including multi-channel engagement campaigns for healthcare professionals and patients.
  • Use in-depth knowledge of brand positioning and insights to execute brand plans and campaigns.
  • Spearhead digital transformation, collaborate on ATL/BTL initiatives, and evaluate marketing impact for continuous improvement.
  • Develop robust brand strategies based on consumer insights, observations, and commercial performance to drive growth in the Adult Health Care Nutrition space.
  • Take ownership of the execution of the marketing calendar, including campaign brief development, creative & media plan evaluation, & continuous optimisation.
  • Lead projects related to NPD and the innovation pipeline.
  • Conduct monthly performance tracking for the brand to identify key drivers for the business.
About You

We are looking for an experienced and passionate marketer/Brand Manager who has a natural commercial acumen and can navigate complexity and challenges with a positive outlook. You will have a strong understanding of the elements of the brand P&L and experience in business case development for initiatives & NPDs. You will also have experience in project management of marketing activations & new product development.

About Us

Danone is a global leader with a unique health-focused portfolio in food and beverages. We are driven by a mission to bring health through food to as many as possible. At Danone, we believe in the power of our people, and we are dedicated to creating an environment where our core values of humanism, openness, enthusiasm, and proximity lead the way to achieve our goals.

What We Offer
  • A high-performing, collaborative team culture.
  • Flexible Hybrid working.
  • Thank Danone it's Friday 3pm finishes every Friday.
  • Diverse and inclusive work environment.
  • Personalised learning opportunities to set you up for success.
  • Competitive Total Reward package including health, life and salary continuance insurance, 26 weeks gender-neutral paid parental leave, Employee Share Subscription Plan after 12 months of service, performance-related incentives and annual reviews.

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