Digital Performance Marketer

3 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $80,000 - $110,000
Job Title: Digital Marketing Coordinator

Our team is looking for a highly skilled Digital Marketing Coordinator to join our dynamic marketing team. This role involves implementing and reporting on paid marketing campaigns, analysing data and providing actionable insights, as well as managing various projects.

This opportunity is perfect for recent graduates or junior marketers who want to utilise their knowledge of digital and performance marketing principles to deliver high-quality work and enable an exceptional customer experience.

The ideal candidate will have the chance to further develop their skills in Google AdWords and Analytics, and work in an industry-leading eCommerce retailer.

Key Responsibilities:
  • Analysing, reporting, and optimising paid marketing campaigns
  • Collaborating with the broader marketing team and internal stakeholders on key marketing initiatives and projects
  • Working on initiatives related to paid search marketing, email lead generation, social media, and affiliate marketing
  • Identifying opportunities to expand and improve Kogan.com's digital marketing campaigns using analysis and statistical methods to drive performance and profitability
  • Using various digital marketing tools such as Google AdWords, Google Analytics, Microsoft Excel, and Tableau to assist with campaign implementation and reporting
  • Highlighting key data trends across all website channels to ensure continual improvement
  • Ensuring creative used across paid marketing for verticals is accurate and up-to-date
Requirements:
  • University degree qualified in a relevant field such as marketing, analytics, communications, or similar
  • Certified in Google Ads, preferably with some worked experience of the tool Exposure to Google Ad Editor and Google Analytics will be highly regarded
  • Experience in or have been exposed to performance marketing, preferably in a retail or eCommerce environment
  • Highly analytical and ready to delve into data - you'll be working in the detail and making recommendations on what you find
  • Excellent attention to detail, with an ability to move through volume tasks with accuracy and efficiency
  • Excellent multitasking skills - you'll be managing multiple projects and priorities at once, keeping everything on track without missing a beat
  • A whiz with Microsoft Excel (we're talking VLOOKUP and pivot tables, not SUM and AVERAGE - and we will test your capabilities)
  • Inquisitive and ready to be challenged - we're not afraid of putting in hard work to deliver a superior product
Why Work With Us?
  • Work with an incredible team to solve important challenges, helping to drive Australia and New Zealand's eCommerce future
  • A hybrid work model and support on flexibility
  • Your role has a lot of ownership, autonomy, and little red tape
  • You'll be empowered to achieve positive outcomes and your work will have a real impact
  • Be at the forefront of the eCommerce industry with us and be part of a company that are the Pioneers of eCommerce in Australia
  • A range of employee benefits such as complimentary Kogan First Membership, team exclusive discounts, Health & Wellness program, Learning & Development, and Lunch & Learns, Hackathons, Team member referral program, Company and team events and celebrations, community engagement (volunteering) and extensive career development opportunities plus loads more

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