Programmatic Specialist

21 hours ago


Melbourne, Victoria, Australia News Corp Australia Full time
Programmatic Lead

News Corp Australia is seeking a skilled Programmatic Lead to join our team. As a key member of our programmatic team, you will be responsible for generating programmatic and data revenue growth by developing strategic responses to solve client challenges.

Key Responsibilities:
  • Client portfolio management of Agency Trading Desks and in-house clients
  • Respond to customer requests and briefs through selection of the most effective products, tactics, audiences, and technologies that achieve their objectives and KPIs
  • Support the implementation of PG, PMP, and Performance revenue growth strategies such as yield and customer analysis, pricing recommendations, deal negotiation, and campaign activation
  • Develop strong trusted relationships with our SSP and DSP partners, including attending industry events and social engagements
  • Develop initiatives and tactics designed to support data-driven campaigns through the use of first-party data and addressable targeting capabilities
  • Work with ad product and data teams to create custom solutions for buyers leveraging News Corp's programmatic and data capabilities
  • Provide quality consultative service through in-person client meetings/presentations as a supportive role to Sales or initiated proactively through direct relationships
  • Collaborate and educate our NSW National Sales Team to effectively position our programmatic products and solutions in the market
Requirements:
  • 2+ years of experience working within a programmatic role (inc. DSP, SSP, Publisher, or media agency environment)
  • Curious and passionate about programmatic and ad technology
  • Technical mindset with the ability to adapt to new concepts as they present themselves
  • Strategic thinker for short and long-term business objectives
  • Great at building relationships with internal and external stakeholders
  • Strong verbal and written communication skills
  • Ability to work as an individual and as a team
  • Ready to take on a new challenge
What's in it for you?
  • Flexible working arrangements
  • Collaborative environment
  • Opportunity to innovate, challenge the norm, and pioneer the way forward for programmatic
  • Corporate Wellbeing Program with on-site gym and wellbeing centre
  • Progression and development opportunities
News Benefits
  • Exclusively ours – Access to publications and products from across the News Corp family
  • Health & wellbeing – Advice, support, and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices)
  • Time off – News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break, and Compassionate leave.
  • Helping you grow – Development opportunities (including diversity and inclusion – focused education series) and recognition
  • Financial wellbeing – Support on making the most of your money
  • Perks & discounts – Exclusive offers across a range of products and services
  • Giving back – Make a difference to our communities.
  • Workplace Inclusion and facilities – Engage with your passions through various employee-resource groups and accessibility to multi-faith quiet rooms & parents' rooms


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