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SEO Director

2 months ago

Sydney, New South Wales, Australia Mediabrands Full time

About the Role:

The SEO Director plays a critical role in driving business growth and elevating the Owned Product offering at Mediabrands. As a key member of the team, you will partner with Client Directors and Owned Managers to develop comprehensive media and communication plans that address strategic objectives.

Key Responsibilities:

  • Strategic client support and output platform management to drive business growth and revenue.
  • Identifying opportunities for product growth in current clients and potentials through data-driven analysis and market research.
  • Assisting in new business pitches by collaborating with other Mediabrands teams to develop compelling proposals and presentations.
  • Working with Senior Management to develop thought leadership and POV pieces that showcase expertise and industry insights.
  • Building and leading a high-performing SEO team, developing best-in-class training programs, and nurturing talent to drive business success.
  • Building and maintaining strong relationships with media agency partners and their clients to drive business growth and revenue.

Requirements:

  • 5+ years' experience in SEO, combined with other owned media channels, with a proven track record of driving business growth and revenue.
  • Strong communication and interpersonal skills, with the ability to manage both internal and external stakeholders.
  • Strong client-facing experience, combined with the ability to translate technical information into actionable insights.
  • Analytically minded, with a thirst for knowledge and a ability to stay up-to-date with industry trends and best practices.
  • Team management experience, with the ability to nurture and grow talent to drive business success.
  • Team player with a collaborative mindset and a ability to work effectively in a fast-paced environment.

About Mediabrands:

Mediabrands is the technology-driven performance marketing agency that sits at the heart of IPG Mediabrands, providing actionable growth for both agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. With a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization, delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs.

We value unique backgrounds and experiences to encourage and celebrate diversity. First Nations people, those identifying as LGBTQ+, people of all ages, people with disabilities, and people who are culturally and linguistically diverse are encouraged to apply. Our aim is to create a workforce that reflects the community in which we live.