B2B Marketing Manager
7 days ago
About the Role:
We are seeking a highly skilled B2B Marketing Manager to join our team at StudentUniverse. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing campaigns to drive demand generation and revenue growth.
Key Responsibilities:
- Develop and execute multi-channel marketing campaigns to drive lead generation and conversion
- Collaborate with cross-functional teams to align marketing efforts with business objectives
- Manage and optimize marketing automation tools, including Salesforce and email marketing platforms
- Conduct market research and analysis to inform marketing strategies and tactics
- Measure and report on campaign performance, providing insights and recommendations for improvement
Requirements:
- 4+ years of experience in B2B marketing, with a focus on demand generation and marketing automation
- Proven track record of success in developing and executing strategic marketing campaigns
- Excellent communication and project management skills, with the ability to work independently and collaboratively
- Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions
- Experience with marketing automation tools, including Salesforce and email marketing platforms
What We Offer:
- Competitive salary and benefits package
- Opportunities for professional growth and development
- A dynamic and collaborative work environment
About StudentUniverse:
StudentUniverse is a leading online travel agency specializing in student and youth travel. We are committed to providing our customers with the best possible travel experiences, while also promoting sustainable tourism practices.
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