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B2B Campaign Strategist
2 months ago
We're driven by our passion for success and our desire to help our customers grow with confidence and achieve amazing results.
The Role: We're seeking a results-driven B2B Campaign Manager to join our team in Australia/NZ. As part of our dynamic marketing team, you'll collaborate closely with our sales and partnership teams to create a suite of marketing assets that empower our Integrated Software Vendors (ISVs) to drive customer acquisition and awareness.
Key Responsibilities:
* Collaborate with the partnership team to understand strategic partners, their objectives, and customer base
* Review and enhance the customer journey, recommending reusable templated assets across channels
* Develop content and marketing assets for multiple channels, including webinars, videos, web pages, digital assets, social media, and sales presentations
* Optimise lead-to-conversion communications and processes in partnership with the sales team
* Work with partner marketing teams to create joint value propositions that position our brands as the payment solution of choice
* Develop and implement a partner-centric nurture program to keep engagement high and establish thought leadership
* Lead the project management of customer communications for existing merchants
About You:
* You're a strong communicator with a talent for uniting teams
* You excel at crafting engaging content across multiple platforms and consistently seek ways to streamline processes
* Data-driven in your decision-making, you're always looking for opportunities to optimise campaigns and enhance performance
* You will also bring: Bachelor's degree in Marketing or related discipline; 5+ years of experience in B2B marketing roles, ideally with software products; Proven track record of managing campaigns that drive lead generation; Strong analytical skills with the ability to review performance results and make data-driven recommendations; Proficiency with Salesforce or similar CRM software; Exceptional time management, organisational, and communication skills
We want you to be you: At Global Payments, we're committed to an inclusive workplace where you can be your true self, feel supported and nurtured. Your health and wellbeing matter to us, and we want you to take care of yourself, take advantage of the vast array of wellbeing resources we offer, use your breaks and your leave, including Birthday Leave.
We provide a first-class employee assistance program that offers you and your immediate family members complimentary counselling on life challenges such as financial hardship and domestic matters, plus coaching support for people leaders on wellbeing matters. We offer 12 weeks paid parental leave for either parent as well as two weeks paid secondary carer's leave. Celebrating together is a big part of our culture, and we regularly gather for Extravaganza and Team Appreciation Days, plus fun activities brought to you by our social committees. We also pride ourselves on giving back to the communities in which we operate, so we provide two Days of Service each year to volunteer in a cause that matters most to them.
Other benefits available include salary sacrifice, study leave, and an Employee Stock Purchase Plan.
Ready to Apply? If you would like to discuss if this role is right for you, please contact. Alternatively, APPLY NOW by submitting your CV. All final applicants for this position will be asked to consent to a criminal history check. Each application will be considered on its merits.
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