Email Marketing Specialist

4 weeks ago

Melbourne, Victoria, Australia Sportsgirl Full time
About the Role

We are seeking a highly skilled Email Marketing & CRM Specialist to join our Digital Team at Sportsgirl. As a key member of our team, you will be responsible for managing and executing our end-to-end email campaign program delivery, driving revenue growth from our email channel, and optimising our campaigns for customer engagement.

Key Responsibilities
  • Accelerate revenue growth of the email channel and successfully build and implement all email marketing campaigns
  • Manage the Email Marketing & CRM programs, including the weekly email schedule for the brand
  • Develop a clear email communication and content plan for the business
  • Implement database and VIP growth opportunities
  • Digital campaign planning and scheduling
  • Campaign reporting and optimisation
Requirements
  • Marketing/Digital Tertiary Qualifications or similar
  • Proven experience with customer engagement platform - Emarsys preferred or similar
  • Hands-on digital marketing & email marketing platform experience
  • Excellent understanding of digital design, video and email marketing asset production (HTML skills a bonus)
  • Solid understanding of customer databases, personalisation and segmentation
  • Experience using Google Analytics (or similar website analytics program)
  • Prior experience with eCommerce, Fashion or Retail brand highly desirable
  • Excellent verbal and inter-personal communication skills
  • Ability to multi task in fast paced environment
Why Work for Sportsgirl?
  • Free Onsite parking
  • Team Member product discount of 50%
  • Discounted private health insurance
  • Career Development opportunities
  • Great team referral bonus
  • Flexible Working

We are committed to rewarding our team for the great work they do every day and are able to offer some amazing benefits. You will be joining a collaborative and fun team with plenty of development opportunities, all while contributing towards a strong team culture. Apply Now to get started in your fashion career journey.

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