User Acquisition Manager

2 weeks ago

Melbourne, Victoria, Australia beBeeAcquisition Full time $120,000 - $140,000

We are seeking a seasoned Acquisition Manager to drive user growth and optimize campaign performance across various advertising channels. The ideal candidate will have a proven track record of developing and launching successful user acquisition campaigns, with a strong focus on return on investment.

About the Role
  • Develop and manage user acquisition campaigns across performance-focused advertising channels.
  • Analyze audience targeting and bidding strategies to maximize ROI, focusing on high-converting segments while scaling back underperforming ones.
  • Collaborate with the team to enhance user experience, improve conversion rates, and align on features that complement marketing efforts.
Requirements
  • Over 4/5 years of experience in mobile advertising, with a strong focus on user acquisition.
  • Demonstrated success managing paid mobile marketing campaigns across platforms.
  • Hands-on expertise in working with Mobile Measurement Partners (MMPs).
  • Proven skills in App Store Optimization (ASO) to improve discoverability and download rates.
  • A data-driven approach, with experience analyzing large datasets and delivering actionable insights through clear reporting.
  • In-depth knowledge of mobile attribution and performance tracking methods.
Benefits
  • Opportunity to work with a dynamic team focused on user acquisition.
  • Professional development opportunities to enhance your skills and expertise.
What We Offer
  • A competitive compensation package.
  • A comprehensive benefits program.
  • A collaborative and innovative work environment.

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