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Senior Customer Retention Strategist
3 weeks ago
Key Responsibilities:
Job OverviewThis pivotal role is instrumental in driving member engagement, retention and customer lifetime value through innovative loyalty campaigns and personalized experiences.
This entails collaborating with cross-functional teams to enhance customer satisfaction while delivering impactful business outcomes.
Duties- Develop, manage and execute loyalty programs across ANZ in collaboration with key stakeholders.
- Lead the development of program structure, member benefits, tier progression and customer engagement tactics to drive member retention and lifetime value.
- Collaborate with internal teams to drive effectiveness and customer experience.
- Identify opportunities for innovation and enhancement of loyalty initiatives, campaigns and programs.
- 6+ years of experience in loyalty marketing, CRM, marketing strategy or product development.
- Proven ability to lead and develop teams, set strategic goals and motivate teams to perform.
- Strong competency in enterprise CRM systems, reporting platforms and relevant industry training.