
Customer Engagement Strategist
6 days ago
We are seeking a commercially-minded, data-driven Customer Engagement Strategist to drive business growth. You will be responsible for analyzing customer behavior, loyalty metrics and commercial data to identify opportunities for improvement.
This role is perfect for someone who:
- Has a passion for uncovering insights and trends in customer data
- Understands the power of CRM and customer data in driving engagement
- Is proactive, curious and comfortable with ambiguity
- Can balance technical depth with commercial acumen
- Is a natural collaborator and communicator who can translate data into actionable recommendations
This is a unique opportunity to join our team and take ownership of the Customer Data Platform. As a Customer Engagement Strategist, you will be responsible for:
- Managing the Customer Data Platform to drive segmentation, personalization and campaign performance
- Analyzing customer behavior, loyalty metrics and commercial data to identify opportunities for growth
- Designing customer-centric loyalty programs that drive engagement and retention
- Collaborating with cross-functional teams to craft compelling campaigns and improve customer experience
- Reporting on key metrics: CRM-driven revenue, database health, CAC, LTV, CCR and engagement
The successful candidate will have:
- Excellent analytical and problem-solving skills
- Strong knowledge of CRM and customer data management
- Proven ability to work collaboratively with cross-functional teams
- Effective communication and presentation skills
- Ability to balance multiple priorities and meet deadlines
- CRR contribution to total venue revenue
- Subscriber growth and engagement
- Increased lifetime value and conversion rates
- Higher retention and repeat visitation
- Loyalty program activation and customer satisfaction
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