Strategic Customer Insights Lead

5 days ago

Chatswood, Australia beBeeCustomer Full time $96,000 - $124,000
Drive Business Growth with Strategic Customer Insights

Join our organization to apply for the role of a Customer Insights Manager, responsible for leading customer insights projects to drive business growth and improve decision-making.

  • Key Responsibilities:
  • Develop and implement a comprehensive customer insights strategy tailored to diverse industries.
  • Conduct qualitative and quantitative research, analyze industry trends, and collaborate with cross-functional teams to optimize event performance and client satisfaction.
  • Oversee the collection and analysis of data from various sources with a focus on understanding industry-specific trends and preferences.
  • Utilize advanced analytics techniques to extract meaningful insights from event data and identify industry-specific trends.
  • Collaborate closely with various functions to elevate relevant functional campaigns based on customer insights.
  • Partner with Exhibition Directors to identify opportunities for innovation and improvement within each industry segment.
  • Monitor key performance indicators related to event satisfaction, attendee engagement, exhibitor ROI, and client retention.
  • Stay abreast of industry trends and best practices in customer insights, event analytics, and experiential marketing.


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