Marketing Director, ANZ Region
6 days ago
We are Asia's leading platform for experiences and travel services. Our mission is to bring the world closer together through shared experiences.
Founded in 2014, Klook has grown into a global community of over 1,500 employees, with a presence in 20+ locations worldwide.
Our high-performing culture is guided by our core values: Push boundaries, Ask for and give feedback, Take ownership, and Help each other.
We're looking for a passionate and experienced Senior Marketing Manager to lead our dynamic ANZ marketing team.
Job DescriptionThis role involves developing and executing strategic marketing plans, managing a team of marketers, and driving growth for Klook in the ANZ region.
The ideal candidate will have:
- A minimum 5-7 years of experience in a senior marketing role, preferably within the travel or tourism industry.
- A proven track record of developing and executing successful marketing campaigns across multiple channels.
- A strong understanding of digital marketing best practices, including social media marketing, content marketing, SEO, and PPC.
- Experience in managing and leading a marketing team.
- Excellent communication, presentation, and interpersonal skills.
The Senior Marketing Manager will be responsible for:
- Leading and managing a team of up to 8 marketers, aligning ANZ market OKRs with individual roles and responsibilities across channels and team members.
- Developing and owning marketing plans, defining the optimal marketing mix, driving growth through innovation, and managing the marketing budget.
- Overseeing the implementation and execution of integrated marketing and communications plans across multiple channels, including social media (TikTok, Instagram, Facebook), partnerships & affiliates, blogs & content, branding & PR, influencers, and Klook Kreators.
- Collaborating with cross-regional business groups and functional areas to deliver high-impact projects for local and global campaigns.
- Providing strategic direction and creative input to digital, social, and content teams to ensure their content aligns with Klook's overall messaging and marketing strategies.
- Building and managing best-in-class, high-impact partnerships to expand Klook's presence and accelerate customer acquisition in the ANZ region.
- Analyzing, reporting on, and optimizing the effectiveness of marketing channels to understand and improve key customer engagement and acquisition metrics.
$120,000 - $150,000 per annum, depending on experience.
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