Regional Marketing Director, APAC
2 days ago
Snap Inc. is a technology company that empowers people to express themselves, live in the moment, learn about the world, and have fun together. Our three core products are Snapchat, an augmented reality platform, and AR glasses.
Job SummaryWe're looking for a Senior Marketing Leader to lead marketing across APAC and ANZ from our Sydney office. This person will act as the regional leader for marketing in APAC while also leading marketing plans for Australia and New Zealand. This is a 12-month cover for parental leave.
Key Responsibilities- Lead the overall APAC marketing strategy, focusing on consumer (B2C) and business (B2B) audiences across ANZ, China, and India.
- Sit on the APAC leadership team to support and drive the regional agenda.
- Work closely with cross-functional partners to communicate brand vision and campaign ideas.
- Lead a team of marketers across each market to drive exceptional work forward.
- Share insights and showcase APAC marketing activity with Snap's senior leadership team globally.
- Advocate for APAC marketing requirements with the global marketing leadership.
- Lead the ANZ marketing strategy, focusing on consumer (B2C) and business (B2B) audiences within the Australian and New Zealand markets.
- Create and execute marketing programs that deliver on the strategy and communicate Snap's value proposition.
- Work with brand, creative, and cross-functional teams to create culturally relevant and best-in-class creative campaigns.
- Lead a diverse mix of internal and external partners to create best-in-class marketing campaigns.
- Partner with other stakeholders and cross-functional teams to ensure marketing delivers on Snap's ANZ business goals.
- Represent Snap Marketing in leadership forums and key decisions in the market.
- Collaborate with other marketing leaders in APAC to build and localize global marketing programs.
- Share insights from our marketing activity in the region with Snap's senior leadership team.
- Measure the effectiveness and ROI of business marketing and ensure it delivers on Snap's goals.
- Strong leadership skills with an ability to navigate complex organizations.
- Ability to inspire and lead a team of marketers with passion, empathy, and excellence.
- A multidimensional marketer with a track record of inspiring creative ideas across various marketing channels.
- Creative mindset and an ability to spot opportunities and cultivate ideas where others wouldn't.
- Analytical rigor and an ability to synthesize complex data into actionable insights.
- Superior ability to cultivate senior stakeholder relationships and bridge disparate priorities across teams.
- Ability to communicate Snap's brand story and value proposition on stages and in the press.
- A passion for Snapchat.
- Extensive experience in marketing leadership roles.
- Experience leading teams that operate cross-functionally.
- Experience in regional or global marketing roles.
At Snap Inc., we believe that having a team of diverse backgrounds and voices working together enables us to create innovative products that improve the way people live and communicate. We're proud to be an equal opportunity employer committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification.
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