Marketing Coordinator

1 month ago

Browns Plains, Queensland, Australia Vicinity Centres Full time
About the Role

We are seeking a highly skilled Marketing Executive to join our team at Vicinity Centres. As a key member of our marketing team, you will be responsible for the effective tactical execution of key marketing activity and campaigns to deliver the marketing objectives for the centre and drive the best customer experience for the centre's trade area.

Key Responsibilities
  • Develop and implement marketing strategies and tactics to achieve business objectives and drive customer engagement.
  • Collaborate with the Regional Brand and Marketing Manager to develop and execute marketing plans that align with the asset segment marketing strategy and the Vision Strategy and Action Plan (VSA's) for the asset.
  • Plan and project manage all events, campaigns, and activations, including social and digital activity, monitoring, and reporting.
  • Build and maintain strong relationships with retail partners, including regular communication and reporting.
  • Ensure compliance with legal and regulatory requirements, including briefing of terms and conditions and escalating compliance and governance requirements to the necessary teams.
  • Manage budgets and financials, including raising purchase orders, processing invoices, and supporting the Regional Brand and Marketing Manager with the annual budget and planning process.
  • Localise the national ESG strategy, including relationship management, community bookings, and data reporting.
  • Provide centre operational support, including centre walks, duty management, customer service desk assistance, hoarding management, PA announcements, visual merchandising, new store support, warden training, maintaining the marketing storeroom, updating resolve, and consumer complaints.
  • Perform administrative and reporting duties, including preparing reports and attending centre, regional, and JV meetings, centre administrative support, and performance management of traffic, sales, and campaign PIR's and compliance reporting.
Requirements
  • Proven experience in marketing, with a focus on retail and/or shopping centre marketing.
  • Strong understanding of the local competitive landscape and key customer insights.
  • Event planning, implementation, and management skills.
  • Campaign development, briefing, planning, and execution capability.
  • Copywriting, proofreading, and editing skills.
  • Strong organisational, project management, and time management skills.
  • Budget management principles.
  • Content production experience.
  • Interpersonal and strong verbal and written communication skills.
  • Customer service skills.
  • Financial acumen and proven performance to drive value and commercial results.
  • Ability to work as a part of a team and develop/maintain strategic relationships.
  • Marketing legal, risk, and compliance knowledge.
About Vicinity

Vicinity Centres is a leading retail property group that owns and manages some of the most recognisable and loved retail destinations across Australia. We are committed to creating an awesome place to work, where our people are rewarded and recognised. Our benefits program includes flexible working options, birthday leave, purchased additional leave, $1,000 worth of VCX securities, internal mentoring program, and generous parental leave.

We live and work by our values of Respect, Integrity, Customer Focus, Collaboration, and Excellence. We are an inclusive workplace that attracts, retains, and develops people from all sectors of the community, and we strongly encourage applications from the Aboriginal and/or Torres Strait Islander community.

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