Brand & Customer Experience Analyst
3 months ago
**Job no**: 494172
**Work type**: Permanent full time
**Location**: Perth CBD
**Categories**: Marketing & Communications
**HBF Employee Benefits**
- Flexibility with hours and work-from-home options
- Fully Subsidised Corporate Gold Health Cover for you and your family
- 13 days personal leave per year
- Access to corporate discounts across a range of retail, restaurants, and hotels
Are you passionate about brand, data, and customer experience, looking for an exciting entry-level opportunity to make an impact? As the Brand & Customer Experience Analyst, you will play a vital role in supporting HBF’s growth within the Private Health Insurance (PHI) and Health & Wellness sectors. Reporting to the Head of Performance, Planning & Insights, you’ll leverage a variety of data sources, including member data, syndicated reports, and market research, to create actionable insights that will drive effective decision-making and business value.
Working within the Performance, Planning and Insights team, you’ll provide key stakeholders with persuasive recommendations through regular reporting and presentations. Your contributions will support multiple teams within the business as well as creative partners in crafting our brand and go-to-market strategy.
**About the role**:
- Support the ‘Voice of Customer’ insights program, including coordinating brand tracking and customer feedback surveys
- Partner with stakeholders to identify business problems, fill knowledge gaps, and provide actionable insights
- Design and deliver reports and dashboards to track KPIs and performance
- Contribute to design and execution of ad hoc market research projects
- Liaise with third-party vendors and manage relationships within budget and risk management guidelines
- Collaborate with internal teams to ensure insights are adopted and utilised effectively
**Previous experience**:
- Experience in an analytical/reporting role, preferably related to market/customer research
- Tertiary qualification in Market Research, Data Science, Psychology, Marketing, Business, or a related field
- Proficiency in spreadsheet, database, data mining, and analytical software/tools
- Excellent written and verbal communication skills
- Strong attention to detail and accuracy
**Desirable experience**:
- Knowledge or experience in the insurance or financial services industry
- Proficiency in SQL, Python, or Customer Experience platforms like InMoment, Qualtrics, or Medallia
- Experience in managing external suppliers and stakeholders
- Ability to work in a fast-paced environment with tight deadlines
**Next Steps**:
If you are looking for an exciting entry-level opportunity and are passionate about leveraging data to improve customer experiences, we’d love to hear from you.
Our recruitment process includes assessments such as reference checks, National Police Clearance, and verification of working rights in Australia.
**Advertised**: 02 Oct 2024 W. Australia Standard Time
**Applications close**:
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