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Content Production Specialist
3 months ago
In this role, you will be expected to brainstorm, research, create, and transform ideas into the following types of deliverables:
- Blogs
- Product descriptions
- FAQ pages
- Landing pages
- Infographics
- Sales copy
This team member should have a well-rounded understanding of multiple digital marketing techniques, the ability to clearly communicate and collaborate, effective time management skills, and the ability to self-edit all work.
**ABOUT THE RESPONSIBILITIES**
Reporting to the Group Business Director, the Content Production Specialist will work closely with the content production team to help bring a client’s digital marketing strategy to life with the written word. Responsibilities include but are not limited to:
- Collaborate with SEO Managers on numerous accounts, attending regular meetings with clients and internal teams to fully understand a client’s copy needs, assist with maintaining client content briefs, and to establish strong relationship with client/point-of-contact
- Conduct research on current and prospective markets and competitors in order to create well-written and well-researched copy
- Research the technical properties of clients’ products and services to determine what makes products appealing to consumers in order to develop unique, new concepts
- Ensure that deliverables meet or exceed all deadlines
- Assist with creating comprehensive, informative content briefs to help writers create copy that aligns with client tone, voice, style points, and goals.
- Revise, edit, and proofread content for spelling and grammar errors, tone and voice, and client’s preferred style
- Communicate with management, Client Services, and other internal teams on key project metrics, timelines, and campaign goals
- Daily use of project management tools, reporting, analytics, and trend tools
**ABOUT YOU**
- At least 2 years of writing/editing experience, with an established SEO/writing portfolio
- In-house or freelance Content Writing experience for clients within a digital marketing agency highly preferred
- Bachelor’s degree in journalism, communication, English or similar specialty preferred
- Assist in assigning content projects to freelance writer
- Assist with content brainstorming for a wide variety of B2B & B2C clients
- Support digital marketing client onboarding, campaign setup, and research
- Proficient in using various writing styles and guidelines, including Associated Press (AP) and AMA Manual of Style, and familiarity with using brand style guides
- Extensive knowledge and experience using Microsoft Word, including track changes
- Proficient in using Microsoft Excel
- Ability to receive feedback from multiple internal teams and client point-of-contact
- Overall knowledge and experience of major digital marketing strategies
- Outstanding verbal and written communication skills
- Strong organizational skills, attention to detail, and ability to manage multiple priorities and complete assignments within deadline
- A passion for writing
- Personal qualities of integrity, credibility, and commitment to the mission of NP Digital
**ABOUT OUR CULTURE**
**Think Big**
“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.
**Own It**
“Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.
**Have Fun**
“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.
NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.
NP Digital
More jobs from this company
Posted: January 31, 2024
Closing: March 01, 2024
Melbourne, VIC
Adtech, Digital & Search Marketing, Marketing, Brand & Product Management
Full-time
