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Customer Acquisition Marketing Manager
1 week ago
**Hybrid - 3 days in office**
**12 month contract**
**Ranked in Fortune’s “100 Best Companies To Work For” this is a fabulous opportunity to immerse yourself in a global business that is creating solutions that simplify the lives of customers worldwide.**
As part of the Segment Marketing team, you will support the development and execution of acquisition campaigns that attract and nurture prospects of the emerging markets portfolio.
Responsibilities include:
- Develop and execute effective acquisition marketing campaigns across multiple online channels, including digital advertising and social media
- Collaborate with cross-functional teams, including creative, analytics, and digital acquisition teams, to bring campaigns to life and achieve business goals
- Conduct regular analysis of campaign performance and report on key metrics and insights to inform future strategy
- Leverage data and customer research, continuously test and learn through A/B testing and experimentation to optimise campaign performance
- Utilise your understanding of target audiences, localisation levers, including language, to inform campaign strategy
- Stay up-to-date on industry trends, competitive insights, and emerging best practices to inform marketing strategy
- Effectively communicate campaign strategy, impact, and performance to stakeholders
- Collaborate with other marketing teams to ensure a consistent brand voice and messaging across all customer touchpoints
Skills & Experience required:
- 3-5 years of experience in digital marketing and customer acquisition campaigns, with a track record of success in driving user acquisition
- Strong analytical skills, including experience with data analysis tools, forecasting, and marketing analytics
- Experience developing and executing integrated marketing campaigns across multiple channels, with a focus on digital channels such as search, social media, and display advertising
- Excellent collaboration and communication skills, able to work effectively with cross-functional teams in a matrix environment
- Strong project management and organisational skills, with the ability to prioritise tasks, manage timelines and budgets, and ensure successful project execution
If you have the relevant experience, please get in contact ASAP for a discussion.
Annie Sharrock
**Client Description**
Fuel the success of small businesses and start-ups across Australia. Give them elegant, intuitive web, mobile and cloud innovation that helps them do more, create more and be more. With over five million customers, our QuickBooks brand is already the world’s leading cloud accounting solution. And here in Australia we’re a fast-growing start-up. One that’s supported by a Fortune 500 US tech firm globally ranked as a great place to work. Join us and you’ll help shape how we grow and what we do. Thrive on our energy and entrepreneurial spirit. And collaborate with enthusiastic, creative problem-solvers who are proud of the difference they make. In the process, you’ll do the best work of your life. It’s work that has real purpose too: improving people’s financial lives so profoundly, they can’t imagine going back to the old way.
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