Customer Acquisition Marketing Manager

4 weeks ago

Sydney, New South Wales, Australia Aquent Full time
Hybrid – 3 days in office
12 month contract

Ranked in Fortune's "100 Best Companies To Work For" this is a fabulous opportunity to immerse yourself in a global business that is creating solutions that simplify the lives of customers worldwide.

As part of the Segment Marketing team, you will support the development and execution of acquisition campaigns that attract and nurture prospects of the emerging markets portfolio.



Responsibilities include:
Develop and execute effective acquisition marketing campaigns across multiple online channels, including digital advertising and social media
Collaborate with cross-functional teams, including creative, analytics, and digital acquisition teams, to bring campaigns to life and achieve business goals
Conduct regular analysis of campaign performance and report on key metrics and insights to inform future strategy
Leverage data and customer research, continuously test and learn through A/B testing and experimentation to optimise campaign performance
Utilise your understanding of target audiences, localisation levers, including language, to inform campaign strategy
Stay up-to-date on industry trends, competitive insights, and emerging best practices to inform marketing strategy
Effectively communicate campaign strategy, impact, and performance to stakeholders
Collaborate with other marketing teams to ensure a consistent brand voice and messaging across all customer touchpoints

Skills & Experience required:
3-5 years of experience in digital marketing and customer acquisition campaigns, with a track record of success in driving user acquisition
Strong analytical skills, including experience with data analysis tools, forecasting, and marketing analytics
Experience developing and executing integrated marketing campaigns across multiple channels, with a focus on digital channels such as search, social media, and display advertising
Excellent collaboration and communication skills, able to work effectively with cross-functional teams in a matrix environment
Strong project management and organisational skills, with the ability to prioritise tasks, manage timelines and budgets, and ensure successful project execution

If you have the relevant experience, please get in contact ASAP for a discussion.
Annie Sharrock

Only candidates with Full Working Rights in Australia will be considered.

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