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CRM Campaign Specialist

2 months ago

Parkville, Australia University of Melbourne Full time

**Job no**: 0052698
**Location**:Parkville
**Role type**:Full time; Fixed-term for 4 months
**Department**:University Communications and Marketing - Advancement
**Salary**:UOM 7 - $102,338 - $110,780 p.a. plus 17% super
- Manage, optimize and execute a data driven marketing strategy
- Further develop both your people management skills and technical ability
- $102,338 - $110,780, 17% super, benefits and a flexible hybrid work environment

**About the Role**
Are you looking for a short-term opportunity to deepen your OneCRM knowledge in a fun University environment? This is an opportunity to be a meaningful contributor to the Data Driven Marketing team.

Your responsibilities will include:

- Support implementation of CRM project plans and help identify improvement opportunities
- Ensure effective and timely delivery of end-to-end campaigns to meet campaign requirements
- Coordinate and implement marketing campaigns to achieve targets set
- Work in collaboration with relevant stakeholders to ensure communications and campaigns meet compliance and business requirements.

**Who we are looking for**
Are you interested in customer relationship management, and want to grow your career and develop your skills in a team delivering digital transformation at scale, in a purpose -led organisation? You should be an effective communicator with stakeholder management experience, and an ability to thrive in ambiguity.

You will also have:

- Demonstrated work experience within relevant marketing and communications field and tertiary qualification in marketing, communications, business, analytical or any other relevant discipline
- Solid knowledge of digital marketing solutions and techniques and an understanding of the key University customer journeys.
- Numerate and ability to conduct business analysis making recommendations on how to optimise CRM marketing activity.
- Solid knowledge of and experience with business analysis reporting platforms such as MS Excel, Word and PowerPoint as well as other reporting solutions e.g. Salesforce Marketing Cloud, Google Data Studio

For further information regarding responsibilities and requirements please refer to the attached PD.

**This role requires current valid work rights for Australia.**

**Your new team - “University Communications and Marketing“**
University’s Communications and Marketing function provides strategic, advisory and operational services to support the academic mission and the University strategy. It fosters a culture of best practice and collaboration across the University’s communication and marketing teams and stakeholders and uses data-driven insights to inform decision-making across the University.

**What we offer you**
**In addition to **joining a team transforming the University's digital user experience, we offer the opportunity to be part of a vibrant community and enjoy a range of benefits including generous leave provisions, salary packaging, health and well-being services and discounts on graduate courses. For more information check out our benefits page

**The University of Melbourne**
We’re tightly connected with community, both at home and abroad. We take pride in our people, who all contribute to our mission to benefit society through the transformative impact of education and research. Discover more via our website and stay connected with our stories and people on LinkedIn.

**Be yourself**
We value the unique backgrounds, experiences and contributions that each person brings to our community. For more information please visit our Diversity and Inclusion page. We encourage and welcome applicants from diverse backgrounds.

**Aboriginal and Torres Strait Islander Applicants**

**Join Us**

**Advertised**: 17 Jul 2023 12:05 AM AUS Eastern Standard Time

**Applications close**: 23 Jul 2023 11:55 PM AUS Eastern Standard Time

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