Product Marketing Manager

3 days ago

North Sydney, Australia Soprano Design Full time

**Responsibilities**:

- Develop and execute product marketing strategies and plans, including product positioning, pricing, and promotional activities.
- Research and analyse markets, customers, and competitors to determine product positioning and value proposition.
- Partner with research houses to head up research projects to understand product fit with market, deep dive into customer business challenges and how our products will enable solutions. Additionally, lead ongoing competitor intel to inform our positioning and point of differentiation.
- Collaborate with product teams to ensure products meet market needs and customer expectations - further, working with them to translate technical content to digestible content for sales teams and customers.
- Build out product architecture with detailed customer challenges and how our products will solve them, identify engaging messaging to encourage action. Working with creative and digital teams to enable them to produce content to reflect messaging.
- Analyse customer feedback and develop strategies to address customer concerns.
- Create product marketing materials, including marketing plans, presentations, and sales collateral such as hosting webinars, creation of product cheat sheets, thought leadership whitepapers and running sales training sessions to upskill on the latest product releases.
- Monitor industry trends and competitive landscape to recommend product features and enhancements.
- Develop and maintain relationships with key media and research house contacts to ensure effective product and brand promotion.
- Track and report on product performance and customer feedback.

**Requirements**:

- Bachelor’s degree in Marketing, Business, or a related field.
- 8+ years of marketing experience in a global product marketing role.
- Proven success in strategically developing and executing successful product marketing strategies tailored to multiple touchpoints in the customer lifecycle.
- Understand and work confidently within complex global organisations preferable.
- Ability to develop lateral, creative solutions to challenging business problems.
- Experience in working with research houses to drive strong relationships and drive favourable outcomes for our organisation.
- Data driven approach to problems and opportunities.
- Excellent communication and interpersonal skills.
- A strategic and commercial thinking style.
- Strong organizational and project management skills with particular attention to detail.
- Fluent in English (written and verbal)
- Strong work ethic and entrepreneurial spirit
- Ability to adapt, with a positive attitude, to changing requirements and executing with quality and creativity.
- We are a global company, and our head office is in Sydney. This is a global role and there will be a requirement from time to time to attend after-hours global meetings in multiple time zones.

  • Product Marketing Manager

    2 weeks ago

    North Sydney Council, Australia Soprano Design Full time

    Responsibilities: Develop and execute product marketing strategies and plans, including product positioning, pricing, and promotional activities. Research and analyse markets, customers, and competitors to determine product positioning and value proposition. Partner with research houses to head up research projects to understand product fit with market, deep...

  • Brand and Product Marketing Manager

    2 weeks ago

    North Sydney, Australia Sonova Full time

    Who we are In a life without sound, our work provides meaning. As a leading provider of innovative hearing care solutions, we are not just a company that makes products: we are a team on a mission to help people enjoy the delight of hearing. To enable a life without limitations, we - through our core business brands Phonak, Unitron, Hansaton, Advanced...

  • Product Marketing Manager

    3 weeks ago

    North Ryde, Australia CSR Full time

    Product Marketing Manager - Cemintel About Us CSR is the Company behind some of Australia's most trusted and recognised building product brands such as Gyprock, PGH Bricks, Bradford, Hebel, and the fast-growing Cemintel, which is the brand this role is for. Cemintel stands for ‘Cement Intelligence' and is the CSR brand that is responsible for some of the...

  • Brand and Product Marketing Manager

    1 month ago

    North Sydney, Australia Sonova Full time

    We have an exciting 12-month fixed term Parental Leave opportunity for a motivated and experienced Brand & Product Marketing Manager who is passionate, values driven and aspires to deliver best practice Marketing solutions. Reporting to the Marketing Director, and part of the marketing team based in our modern offices in North Sydney, we offer the...

  • Brand and Product Marketing Manager

    3 weeks ago

    North Sydney, Australia Sonova Full time

    We have an exciting 12-month fixed term Parental Leave opportunity for a motivated and experienced Brand & Product Marketing Manager who is passionate, values driven and aspires to deliver best practice Marketing solutions. Reporting to the Marketing Director, and part of the marketing team based in our modern offices in North Sydney, we offer the...

  • Product Marketing Manager

    3 weeks ago

    Sydney, Australia Lloyd Connect Full time

    Hybrid ongoing role - (2 to 3 days in the office). Offices based in Sydney CBD. - High-growth Australian SaaS business with significant market potential. - Previous tech product marketing in B2B preferred. Drive growth & market presence - Hybrid ongoing role WFH / 2-3 days in the Sydney CBD office. - Join high-growth Australian SaaS business with significant...

  • Product Marketing Manager

    2 weeks ago

    Sydney, Australia S2M Digital Full time

    **Job Type**: - Full Time**Location**: - Sydney NSW**Classification**: - Marketing / PR / Events**Sub Classification**: - Product Development / Management**Reference #**: - 3753668**Contact Name**: - Annabelle- **Salary**: - $110,000.00 - $120,000.00 YearAre you passionate about product marketing and communicating product value propositions and...

  • Product Marketing Manager

    3 weeks ago

    Sydney, Australia Lightspeed Commerce Full time

    **Hi there! Thanks for stopping by**: Are you actively looking for a new opportunity? Or just checking the market? Wellyou might just be in the right place! The Retail Marketing team at Lightspeed is seeking a results-oriented **Product Marketing Manager** to develop, coordinate, and execute Product Marketing strategies at product launches. Reporting to the...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Lloyd Connect Full time

    Hybrid ongoing role - (2 to 3 days in the office). Offices based in Sydney CBD. Highgrowth Australian SaaS business with significant market potential. Previous tech product marketing in B2B preferred. Drive growth & market presence Hybrid ongoing role WFH / 23 days in the Sydney CBD office. Join highgrowth Australian SaaS business with significant market...

  • Product Marketing Manager

    3 weeks ago

    Sydney, Australia SafetyCulture Full time

    **Product Marketing Manager**: - Sydney- Product - Product Marketing /- Full-time /- Hybrid- SafetyCulture is a customer and product-led SAAS company, our mission is to help working teams get better every day, our technology platform and products give front line workers a voice and leaders the visibility to make smart decisions when driving safety, quality...

  • Product Marketing Manager

    6 days ago

    Sydney, Australia u&u Recruitment Partners Full time

    About the Company Known for their innovative approach to the design and construction of a range of outdoor furniture products, this organisation is going through an exciting period of growth and are now on the lookout for a Product Marketing Manager to lead and manage the end-to-end product lifecycle! Manufacturing in regional NSW and with quality at the...

  • Product Marketing Manager

    2 weeks ago

    Sydney, Australia Qwilr Full time

    **Why Qwilr**: **At Qwilr, we're doing something new...** We're building a platform to creates sales experiences that drives revenue. We do this by making it easy to create beautiful, interactive collateral with analytics on what buyers are interacting with, payments, e-sign, easy integration into your CRM, and all the other functionality you wish your old...

  • Product Marketing Manager

    1 week ago

    Sydney, New South Wales, Australia Axsys Full time

    We're MYOB, a business management platform designed to unleash the potential of businesses across Australia and New Zealand As the #originalstartup, our roots are in finance and accounting software, but today we are so much more.We help our Aussie and Kiwi customers unleash their full potential, giving them the tools to Start, Survive and Succeed: all in the...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Talent Web Full time

    An opportunity to make an impact on company's global strategy and growth journey Lead the way in communicating our client's platform's value and story Up to $125K + SuperThe ClientOur client is a leading global provider of point-of-sale (POS) and back-office system software and services for some of the world's biggest hospitality brands, and they are on a...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Myob Group Limited Full time

    We're MYOB, a business management platform designed to unleash the potential of businesses across Australia and New Zealand As the #originalstartup, our roots are in finance and accounting software, but today we are so much more. We help our Aussie and Kiwi customers unleash their full potential, giving them the tools to Start, Survive and Succeed: all in...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Advanced Navigation Full time

    Advanced Navigation is one of the world's most ambitious innovators in AI robotics and navigation technology across land, air, sea and space. While our main headquarters are in Sydney, we have multiple research facilities in Australia and sales offices around the world. Since 2011, the company has experienced great success and has progressed into several...

  • Product Marketing Manager

    2 weeks ago

    Sydney, Australia Sustainability Consulting Full time

    A leading Sydney-based scale-up is looking for a Product Marketing Manager to join their team and lead on taking new products and features to market. This company operates in the B2B Marketplace space and has leveraged a unique position to be the leading player in the space. Their solution has improved efficiencies for small businesses across the country,...

  • Product Marketing Manager

    2 weeks ago

    Sydney, Australia Diligent Corporation Full time

    About Us Diligent is the global leader in modern governance, providing SaaS solutions across governance, risk, compliance, audit and ESG. Empowering more than 1 million users and 700,000 board members and leaders with a holistic view of their organization’s GRC practices so they can make better decisions, faster. No matter the challenge. At Diligent, you...

  • Product Marketing Manager

    2 weeks ago

    Sydney, Australia Iress Limited Full time

    See yourself being part of a large, transformational change? This could be the role for you! At Iress, we make things happen We believe technology should help people perform better every day. Since our beginning in 1993, people across financial services have trusted us to take their performance to the next level. More than 10,000 businesses and 500,000...

  • Product Marketing Manager

    1 week ago

    Sydney, New South Wales, Australia Xero Full time

    Xero is a beautiful, easy-to-use platform that helps small businesses and their accounting and bookkeeping advisors grow and thrive.At Xero, our purpose is to make life better for people in small business, their advisors, and communities around the world. This purpose sits at the centre of everything we do. We support our people to do the best work of their...