Product Marketing Manager

5 months ago

Sydney, Australia iterate Full time

B2B / SaaS
- Scale Up
- Hybrid role (Sydney or Melbourne)

**About the company**:
A cloud-based B2B software platform operating in the ESG space, this innovative product simplifies risk management and compliance, leveraging a high caliber in-house Engineering & Product team solving some important real-world problems.

**About the role**:
As a Product Marketer, your crucial role involves shaping the go-to-market strategy for our dynamic platform, ensuring it aligns effectively with our target audience and contributes to driving growth. Day-to-day, you will:

- Develop and execute go-to-market strategies in collaboration with product teams, including market positioning, launches and lead gen.
- Define clear and compelling product positioning that highlights the unique value proposition of our products. Craft messaging that resonates with different customer segments and addresses their pain points.
- Create high-quality marketing collateral that educates, engages, and persuades our target audience.

**About you**:

- Exhibit strong written and verbal communication skills.
- Showcase exceptional storytelling and content creation abilities.
- Demonstrate an analytical mindset, including the capacity to gather and interpret market data.
- Display familiarity with product lifecycles and go-to-market strategies.
- Possess proficiency in using various marketing tools and platforms.

In exchange you'll work with a tight-knit team with a strong sense of purpose. The team prides itself of moving fast and getting stuff done, you'll be remunerated well and join a mature environment with strong work-life balance.

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