Marketing Manager

6 months ago

Sydney, Australia Universal Business Team Full time

Join Allied Finishes as our Marketing Manager
**About the company**: At Allied Finishes, we specialise in providing customised flooring, drainage, hygiene, and safety solutions for the food, beverage, and pharmaceutical sectors. With a rich history of chemical innovations and a commitment to excellence, we strive to exceed customer standards while aligning with strategic objectives.
**About the Role**: As the Marketing Manager, you'll play a pivotal role in driving the company's growth and maintaining its competitive edge in the market. We're seeking a creative thinker with a strategic mindset to lead our marketing strategy and uphold our brand image within the flooring and drainage sector of the food and beverage industry. This role blends creative vision with strategic execution to enhance brand visibility, support sales efforts, and foster client engagement.

**Key Responsibilities**:

- Develop and implement comprehensive marketing strategies to achieve business objectives.
- Manage day-to-day marketing activities while aligning them with long-term strategic goals.
- Maintain and enhance the company's brand image across marketing channels and materials.
- Collaborate with the sales team to provide effective marketing tools and support their efforts.
- Cultivate strong relationships with external partners, agencies, and suppliers to develop high-quality marketing collateral.
- Critique marketing materials to ensure alignment with brand guidelines and provide constructive feedback to external agencies.
- Facilitate client interviews and other engagement activities to showcase the company's expertise and client success stories.

**Key Challenges**:

- Balancing the need for consistent daily marketing activities with long-term strategic planning.
- Managing multiple projects and priorities while maintaining quality and brand consistency.
- Navigating the dynamic landscape of the food and beverage industry and staying ahead of market trends.
- Ensuring effective collaboration and communication between marketing, sales, and external partners.
- Managing expectations and timelines in a fast-paced environment with tight deadlines.
- Proven experience of 4+ years in a similar marketing role, preferably within the B2B sector or related industry.
- Excellent communication skills, both written and verbal.
- Demonstrated ability to manage multiple projects and stakeholders simultaneously.
- Proficiency in marketing tools and software (e.g., CRM systems, Adobe Creative Suite).

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