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Digital Marketing Strategist

1 month ago

Sydney, New South Wales, Australia Online Marketing Gurus Full time
Drive Success with Our Team as a Digital Marketing Strategist - Email Campaigns

We are seeking a highly skilled and experienced Digital Marketing Strategist - Email Campaigns to join our team at Online Marketing Gurus. As an Email Marketing Lead, you will play a vital role in spearheading our email marketing strategies.

About the Role:

  • Plan, execute, and optimize end-to-end email marketing campaigns to drive sales growth and customer engagement.
  • Manage email databases, craft engaging newsletters, and leverage web technologies to promote our brand and deliver valuable updates to customers.
  • Develop innovative ideas and deep understanding of customer engagement to ensure strong customer relationships.

Responsibilities:

  • Analyze campaign performance and suggest improvements to enhance email marketing efforts.
  • Ensure emails follow industry policies and best practices for seamless communication.
  • Create email databases for lead generation and report on sales revenue generated from email marketing efforts.
  • Identify target audience and grow our email list through strategic planning.

Requirements:

  • 3-5 years of experience as an Email Marketing Specialist or Digital Marketing Specialist.
  • Hands-on experience with HTML and content management systems.
  • Proficiency in marketing automation technology and knowledge of SEO/SEM and Google Analytics.
  • Familiarity with analytical and database tools, excellent written communication, and copywriting skills.
  • Strong project management skills and ability to work under tight deadlines.
  • Bachelor's degree in Marketing or relevant field.

What We Offer:

  • A competitive salary range of $80,000-$110,000 per annum based on experience.
  • Work flexibility and hybrid working options to maintain a healthy work-life balance.
  • Paid parental leave, birthday leave, and volunteer leave for employees.
  • Ongoing career development and training programs to enhance skills and knowledge.
  • Salary packaging benefits, pet-friendly office atmosphere, and barista-style coffee.
  • Recognition through service awards and opportunities to elevate your career within our award-winning agency.

About Us:

We are Online Marketing Gurus, Australia's largest independent digital marketing agency. With a team of 200+ certified Growth Gurus, we specialize in SEO, PPC, and social advertising. Our commitment to research and development ensures we stay at the forefront of the industry, delivering data-driven strategies that transform online presences.