Media Buyer

4 weeks ago

Brisbane, Australia Paul Group Full time

Gain experience working on prestigious projects.
- Enjoy opportunities for career advancement and personal development.
- Be part of a dynamic and supportive team culture.

**ABOUT OUR CLIENT AND THE ROLE**
- Gain experience working on prestigious projects.
- Enjoy opportunities for career advancement and personal development.
- Be part of a dynamic and supportive team culture.

Our client is a top-tier property marketing specialist boasting over 40 years of expertise in design, content creation, branding, communications, and media. Renowned for their partnership with numerous large-scale developers, they have significantly impacted the East Coast landscape.

While proud of their industry standing and past accomplishments, they remain focused on the future, striving to evolve their strategies and practices to consistently deliver innovative solutions that engage clients and yield results. They prioritize meaningful ideas, embrace the power of knowledge, and maintain a forward-thinking approach.

The Media Buyer position plays a vital role within the in-house/client-side team, overseeing **Media Strategy**, **Planning**, and **Buying** for all brands within their portfolio. Responsibilities include collaborating with the marketing and design teams to develop and manage media strategies and utilizing multiple channels to target their desired audiences. The role emphasizes engaging existing members (retention) and attracting potential members (acquisitions) across the entire marketing and sales funnel.

**SKILLS & COMPETENCIES**
- Analytical and strategic mindset.
- Solid grasp of campaign setup, platforms, and performance metrics.
- Proficient in interpreting and utilizing diverse sources of data and statistics.
- Effective communicator, capable of simplifying and conveying complex plans and strategies.
- Highly organized, with keen attention to detail and proficiency in Excel.
- Stay abreast of media research trends and technological advancements, actively seeking new opportunities for clients.
- Deep understanding of clients' businesses and markets, and how advertising contributes to their success.
- Committed to the personal and professional growth of team members.
- Enthusiastic about the Property & Development industry.

**KEY RESPONSIBILITIES**
- **Help Develop Our Media Team**:

- Lead, guide, and mentor our newly formed Media Team to foster collaboration and achieve collective goals effectively.
- **Strategic Media Planning**:

- Craft comprehensive media plans that align with our business objectives, ensuring optimal audience engagement and reach.
- **Media Placement and Buying Strategy**:

- Supervise media placement and buying initiatives, securing advantageous deals to amplify the impact of our campaigns.
- **Media Expertise for the Marketing Department**:

- Serve as the resident media expert within the broader marketing department, offering insights and direction to enhance overall marketing strategies.
- **Effective Data Management**:

- Establish robust data management protocols to ensure accuracy and organization, empowering strategic media decision-making.
- **Digital Strategy Leadership**:

- Lead our digital strategy efforts, staying abreast of industry trends to elevate our online presence and enhance audience engagement.
- **Analytics and Reporting Excellence**:

- Leverage analytics tools to monitor and analyze media performance, delivering regular reports and actionable insights to optimize campaign effectiveness.
- **Close Collaboration with State Manager**:

- Collaborate closely with the State Manager to align media strategies with overarching campaign objectives, ensuring seamless integration across all initiatives.

**PERKS & BENEFITS**:
Our client pride in being an Employer of Choice, embracing values like Inclusion, One Team, Our Customers, Own It, and Integrity.

They provide our employees with a range of benefits, paid parental leave, flexible work options like hybrid arrangements WFH options, and continuous learning and development opportunities.

With multiple brands under one roof, offers endless career opportunities. They are committed to fostering a diverse and inclusive culture where all backgrounds, perspectives, genders, and identities are celebrated. We believe in empowering everyone to be their authentic selves, knowing that it brings out the best performance.

**Australian Resident ONLY.

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