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B2b Campaign Manager

1 month ago

Brisbane, Australia Global Payments, Inc. Full time

B2B Campaign Manager

Every day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services. Our worldwide team helps over 3 million companies, more than 1,300 financial institutions and over 600 million cardholders grow with confidence and achieve amazing results. We are driven by our passion for success and we are proud to deliver best-in-class payment technology and software solutions. Join our dynamic team and make your mark on the payments technology landscape of tomorrow.

**About Us**

Through local expertise and global scale, we at **Global Payments** Oceania deliver market-leading technology solutions through five regional sub-brands - Eway, Ezidebit, Sentral, Pigeonhole Software and Storman.

Collectively, these brands are anchored by Global Payments, a world leader in payments and software solutions and a Fortune 500® brand with a worldwide footprint to accelerate our customers' full potential.

**The Role**

Are you a results-driven marketer with a passion for creating impactful B2B campaigns? **Global Payments Oceania** (AU/NZ) is looking for an innovative **B2B Campaign Manager** to join our team and help drive lead generation for our leading Australian payments brands, **Ezidebit** and **Eway**.

As part of a dynamic marketing team, you'll collaborate closely with our **sales and partnership teams** to create a suite of marketing assets that empower our Integrated Software Vendors (ISVs) to drive customer acquisition and awareness. This role will give you the opportunity to work on exciting projects like **rebranding**, **martech transformation**, and **direct marketing strategy**, all while taking on the challenge of generating demand in a **B2B2C sales model**.

**Key Responsibilities**:

- Collaborate with the partnership team to understand strategic partners, their objectives, and customer base;
- Review and enhance the customer journey, recommending reusable templated assets across channels;
- Develop content and marketing assets for multiple channels including webinars, videos, web pages, digital assets, social media, and sales presentations;
- Optimise lead-to-conversion communications and processes in partnership with the sales team;
- Work with partner marketing teams to create joint value propositions that position our brands as the payment solution of choice;
- Develop and implement a partner-centric nurture program to keep engagement high and establish thought leadership;
- Lead the project management of customer communications for existing merchants.

**About you**

You're a strong communicator with a talent for uniting teams. You excel at crafting engaging content across multiple platforms and consistently seek ways to streamline processes. Data-driven in your decision-making, you're always looking for opportunities to optimise campaigns and enhance performance.

**You will also bring**:

- Bachelor's degree in Marketing or related discipline;
- 5+ years of experience in **B2B marketing roles**, ideally with software products;
- Proven track record of managing campaigns that drive lead generation;
- Strong **analytical skills** with the ability to review performance results and make data-driven recommendations;
- Proficiency with **Salesforce** or similar CRM software;
- Exceptional **time management**, **organisational**, and **communication** skills.

**Please note this is a 12 month fixed term maternity leave contract.**

**Our Benefits**

**We want you to be you At Global Payments we are committed to an inclusive workplace where you can be your true self, feel supported and nurtured.**

We understand the struggle of the juggle - the balance of work and personal life can be challenging. So we offer a **flexible working** rhythm blending in-office and remote working.

Your health and wellbeing matter to us and we want you to take care of yourself, take advantage of the vast array of **wellbeing resources** we offer, use your breaks and your leave including **Birthday Leave.**

We provide a first class **employee assistance program** that offers you and your immediate family members complimentary counselling on life challenges such as financial hardship and domestic matters, plus coaching support for people leaders on wellbeing matters.

We offer **12 weeks paid parental leave** for either parent as well as two weeks paid secondary carer's leave.

Celebrating together is a big part of our culture and we regularly gather for **Extravaganza and Team Appreciation Days**, plus fun activities brought to you by our social committees.

We like to shout at each other, not literally but via **Reward and Recognition Programs** such as Shout Outs - recognising our people that go above and beyond and make a difference to our customers.

We also pride ourselves on giving back to the communities in which we operate, so we provide two **Days of Service** each year to voluntee