Social Media and Content Marketing Manager

4 months ago

Brisbane, Australia Global Payments, Inc. Full time

Social Media and Content Marketing Manager

Every day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services. Our worldwide team helps over 3 million companies, more than 1,300 financial institutions and over 600 million cardholders grow with confidence and achieve amazing results. We are driven by our passion for success and we are proud to deliver best-in-class payment technology and software solutions. Join our dynamic team and make your mark on the payments technology landscape of tomorrow.

**About Us**

Through local expertise and global scale, we at **Global Payments** Oceania deliver market-leading technology solutions through five regional sub-brands - Eway, Ezidebit, Sentral, Pigeonhole Software and Storman.

Collectively, these brands are anchored by Global Payments, a world leader in payments and software solutions and a Fortune 500® brand with a worldwide footprint to accelerate our customers' full potential.

**The Role**

Are you passionate about leveraging customer insights to craft engaging content? Do you excel in elevating brand awareness and driving engagement for B2B audiences? Join our passionate and engaged team at Global Payments, where you'll support our three brands**:Eway, Ezidebit, and Global Payments.** Reporting to the Senior Marketing Manager, you will develop and execute a robust content strategy to drive lead generation across the sales funnel.

**As the Social Media & Content Marketing Manager you will**:

- Develop and execute a content strategy based on customer insights and market trends;
- Create various content formats: blog posts, social media updates, whitepapers, case studies, infographics, and videos;
- Manage social media channels, creating and scheduling content to foster engagement;
- Drive platform growth and interaction with effective social media strategies;
- Create content strategies to nurture leads throughout the sales funnel;
- Collaborate with sales teams to address customer pain points at each buyer's journey stage;
- Develop B2B content, including thought leadership articles and industry insights;
- Partner with sales and marketing teams for B2B2C lead generation;
- Collaborate on content promotion and integrate with paid lead-generation campaign;
- Work with cross-functional teams on customer communications and webinar content;
- Monitor and analyse content performance using metrics and analytics tools;
- Refine content strategies based on insights for continuous improvement;
- Build strong relationships with internal stakeholders and external partners;
- Communicate effectively to align content strategies with business objectives.

**About you**

Global Payments is committed to Diversity, Equity, and Inclusion (DE&I), with our vision to be Champions of Inclusion. We are looking for a teammate who believes in this vision, engages in our collective culture and strives to understand our customers, their needs and solutions that contribute to their success. A team mate that collaborates, partners and can stand with us.

You will also bring:

- Bachelor's degree in Marketing, Communications, or a related field;
- 5+ years experience in social media management and content creation, preferably in a B2B environment;
- Exceptional writing and editing skills, with the ability to produce captivating content on intricate topics for various audiences and platforms;
- Experience in researching and crafting thought leadership articles pertinent to target markets;
- Competence in content performance tracking and analytics tools;
- Outstanding communication and interpersonal abilities, with a penchant for collaboration across diverse teams;
- Self-motivated and proactive, adept at managing multiple projects and deadlines efficiently.

**Please note this is a 12 month fixed term maternity leave contract.**

**Our Benefits**

**We want you to be you At Global Payments we are committed to an inclusive workplace where you can be your true self, feel supported and nurtured.**

We understand the struggle of the juggle - the balance of work and personal life can be challenging. So we offer a **flexible working** rhythm blending in-office and remote working.

Your health and wellbeing matter to us and we want you to take care of yourself, take advantage of the vast array of **wellbeing resources** we offer, use your breaks and your leave including **Birthday Leave.**

We provide a first class **employee assistance program** that offers you and your immediate family members complimentary counselling on life challenges such as financial hardship and domestic matters, plus coaching support for people leaders on wellbeing matters.

We offer **12 weeks paid parental leave** for either parent as well as two weeks paid secondary carer's leave.

Celebrating together is a big part of our culture and we regularly gather for **Extravaganza and Team Appreciation D

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