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Marketing Technology Cdp Specialist

2 months ago

Sydney, Australia Annalect Full time

CDP Specialist (Tealium) - FTC until Dec 2024.

**Why us?**:
Annalect is a global data, technology, and analytics consultancy with offices across Australia and major global hubs. We create solutions across data, measurement, analytics, visualisation, and marketing technology to maximise the effectiveness of media and our client's media ROI.
Annalect was created over 10 years ago with the sole purpose of reimagining the potential at the crossroads of data and technology.

**Some of our benefits include**:

- Paid subscription to Coursera
- Regular training courses via MFA, Internal training programs & Industry events
- Flexible Working Hours & WFH
- Annalect-Connect - get the opportunity to extend your visit with family and friends internationally or interstate through a mix of leave and work options
- Quarterly offsite training offers
- Monthly Employee Recognition & Rewards
- Social Club, Regular team events, Summer Half Days and annual company ski trip.

**Your Purpose**:
As part of Annalect Martech division, you will be part of a team of data and technology experts, responsible for defining business needs, stewarding project engagements, and managing the overall health of projects surrounding marketing and advertising technology.

**Your Responsibilities**:

- Take ownership of the Tealium CDP platform, configuring and managing it to ensure accurate and seamless data collection and activation (Data Management, Audience Management & Data Activation)
- Collaborating with the client's marketing team to ensure the technology is being used to its fullest potential
- Understanding the clients business and marketing objectives, designing and delivering suitable solutions.
- Reporting across ROI measurement of CDP investment and deployed use cases
- Build a trusted partnership, maintain collaborative relationships with agency teams and ensure delivery of high value services

**Your Expertise**:

- Intermediate to advanced Knowledge in Tealium Server-Side products, mainly AudienceStream and EventStream is a must.
- Strong understanding of the MarTech/AdTech Landscapes and platforms (CDP, CRM, DMPs, DSPs)
- 3+ years hands on experience working with a CDP or DMP, ideally in a similar capacity
- Proven track record in delivering enterprise Marketing and/or Technology solutions, as well as experience working agency side across multiple clients.
- You will be able to demonstrate strong ability to involve stakeholders across different physical locations and of different seniority and function.

Additional Information
Annalect is an equal opportunity employer and is committed to building a diverse and inclusive workplace. We encourage Aboriginal, Torres Strait Islander and people of all backgrounds to apply. We do not discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines

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