CRM Manager HYBRID — SYDNEY

2 weeks ago


Sydney, New South Wales, Australia Mable Full time

We're powered by purpose

Mable is an online platform connecting Australians looking for disability and aged care support to independent support workers. Since 2014, we've been helping our community live their kind of independence, and today we're one of Australia's largest and fastest growing healthtech platforms.

We have been recognised in AFR's Fast 100 list, Deloitte's Tech Fast 50, and won the Australian Growth & Australian Technology Growth Company of the Year Award in 2020 So don't miss your opportunity to join a thriving scale-up and deliver change to Australia's care and support sector.

Due to exciting business growth, the CRM & Lifecycle Team is hiring a CRM Manager. This role will own B2B Lifecycle comms for the business, and develop marketing automation strategies for our key customer segments across both B2B & B2C audiences.

The ideal candidate will be highly motivated and have core experience in developing and executing marketing campaigns. They will also work closely with internal teams to optimise the customer journey and increase conversion across key customer touchpoints.

This position reports into the Head of CRM Lifecycle and Retention. The CRM & Lifecycle Team team is part of the wider Growth Team at Mable.

What will I be doing?

    • Management and ownership of B2B Lifecycle comms
    • Collaboration and execution of B2C Lifecycle comms
    • Manage the execution, monitoring and measurement of CRM campaigns and their success
    • Lead generation strategies
    • Work closely with internal business stakeholders to ensure on-time delivery of campaigns/key initiatives
    • Communicate campaign performance and results
    • Optimise new campaigns using data and feedback from existing and previous projects
    • Ownership of lifecycle maps & process docs
    • Prepare variations for A/B testing and execute test plans
    • Develop and execute personalisation and segmentation strategies for key customer audiences
    • Cross-channel marketing automation creation, including Email, SMS, Push, and/or other engagement channels
    • Stay up-to-date with the MarTech trends and best practices

What are we looking for?

    • Min 3+ years hands-on experience in managing, executing and optimising CRM Campaigns
    • Experience working with various Marketing Automation & Customer Engagement platforms (Braze experience preferred)
    • Experience in B2B is desirable but not essential
    • Experience with Salesforce is desirable but not essential
    • Proficiency with the Google suite & online collaboration/ticketing tools e.g. JIRA, Coda, Confluence, etc. is desirable
    • Attention to detail
    • Excellent communication and stakeholder management skills
    • Strong time management skills
    • Passionate about MarTech and making a real impact on people's lives

Our Values

We're Switched On
We know our customers because we listen and want to learn. We engage within the community and the sector and always act on insights.

We're Bold
We're ambitious and embrace creativity to solve challenges. We're here to reshape the industry and back big ideas.

We're One
We channel our passion into a positive environment. We welcome diversity and collaborate to make the most of our different skills and ways of thinking.

We're Impactful
We work hard to deliver change. We innovate and move fast to make a difference in the sector and people's lives.

Our Benefits

Power your career
Learn from industry experts, experienced leaders, and on-the-job opportunities.

Work away
Get a creative boost working overseas for 4 weeks in a rolling 12-month period.

Access parental leave
Get 14 weeks of paid leave for primary carers and 6 weeks of paid leave for secondary carers plus superannuation.

Work with flexibility
We're a hybrid workplace. Collaborate at home or in the office - whatever works for you and your team.

Take a floating public holiday
Acknowledge a significant day your way with family and friends.

Be rewarded
Celebrate wins and recognise great performance with an easy and accessible Reward and Recognition program.

Get paid to take a break
Celebrate your birthday, take a wellbeing break, volunteer - access paid leave days for what makes you happy.

Inclusion at Mable

Mable is an equal opportunity employer. We find excellence in diversity and are committed to creating an inclusive environment for all employees and candidates.

People with lived experience of disability or personal experience with the aged care system are strongly encouraged to apply.

We take pride in highlighting our dedication to our policies, fostering flexible work arrangements and championing inclusive practices for women in tech.

If this role has stood out to you but you don't feel like you 'tick all the boxes', we strongly encourage you to apply nonetheless. We value diversity across experience and you might well bring something to the Mablehood we are looking for

We are a 2023 Circle Back Initiative Employer – we commit to respond to every applicant.

Where to find us online
Careers Page -
Glassdoor -
YouTube -
Instagram -
Facebook -
LinkedIn -

Apply for this job


  • CRM Manager

    2 weeks ago


    Sydney, New South Wales, Australia eFinancialCareers Ltd. Full time

    CRM Manager ClearScore Technology Limited Sydney, Australia CRM Manager ClearScore Technology Limited Sydney, Australia Posted 7 days ago Permanent Competitive CRM Manager We're seeking an ambitious CRM Manager who is passionate about helping people across Australia and New Zealand improve their finances. ClearScore has one of Australia's largest fintech...

  • CRM Specialist

    2 weeks ago


    Sydney CBD, New South Wales, Australia u&u Recruitment Partners Full time

    About the CompanyThis organisation is a leading force in the sporting entertainment industry. Driven by innovation and excellence, this is an incredible opportunity for a CRM Specialist who is looking to join an organisation with ambitious growth targets and exciting plans for the future.About the RoleThis role will be responsible for leading CRM campaign...

  • CRM Specialist

    2 weeks ago


    Sydney, New South Wales, Australia Sustain Recruit Full time

    The Company: A well-known global retail brand, is looking for a CRM Specialist to join their team. An opportunity to work for a major player, a brand your friends and family know and love. We offer our employees a hybrid work week, so you can dedicate time to both collaborate and focus. There is also free on-site parking, to avoid public transport, and...

  • CRM Manager

    2 weeks ago


    Sydney, New South Wales, Australia Splend Full time

    About UsSplend provides people from all walks of life the freedom to earn an income through flexible, all-inclusive car subscriptions. Our unique products offer rental or rent-to-buy options for rideshare and delivery drivers who work with platforms such as Uber, AmazonFlex and more. Essentially, we empower people to take charge of their own career and...


  • Sydney, New South Wales, Australia CRM Strategy Full time

    At CRM Strategy, we're on a mission to become Australia's premier, independent CRM/CX consultants, using best in class technology solutions to solve complex business challenges.To support strong recent growth, we have a newly created role for a pro-active and motivated customer focused individual to join the CRM Strategy team as an Account Manager/Sales...

  • CRM Manager

    2 weeks ago


    Sydney, New South Wales, Australia King Living Full time

    An opportunity to lead, drive and execute the CRM strategy. Established innovative Australian brand with huge growth potential. Collaborative & inclusive working environment based in our Support OfficeSince 1977,King Living has pioneered quality Australian design, continually pushing the boundaries of what furniture can achieve. Designed to adapt to our...

  • CRM Manager

    2 weeks ago


    Sydney, New South Wales, Australia NSW Government -Department of Customer Service Full time

    Customer Relationship Marketing (CRM) Manager, Temporary role for 12 months, Sydney locationAre you a CRM Manager looking for an exciting opportunity working on some of the most important programs and campaigns in NSW?We're looking for a dedicated, dynamic, passionate and agile leader to guide a team of highly skilled CRM specialists.The Customer Marketing...

  • Senior Crm Manager

    2 weeks ago


    Sydney, New South Wales, Australia Zip Pay Full time

    Drive business growth and lifelong brand advocates through various marketing and lifecycle initiatives Partner with the multitude of stakeholders to create valuable experiences for our users Work flexibly from our beautiful Sydney office Start your adventure with Zip You will help ideate, develop and implement a range of marketing and lifecycle initiatives...

  • CRM Specialist

    2 weeks ago


    Sydney, New South Wales, Australia TSHR Full time

    CRM Specialist: Location:Sydney Job type:Permanent Salary:Negotiable Contact:Tamara Michaeil Job ref:BBBH10365_ Published:10 minutes ago Expiry date: Are you passionate about luxury brands and experienced in customer relationship management (CRM)? We are currently seeking a dedicated CRM Specialist to join an esteemed luxury brand house and play a pivotal...

  • CRM Manager

    2 weeks ago


    Sydney, New South Wales, Australia Stan Entertainment Pty Full time

    Stan is an industry-leading streaming service used by millions of customers throughout Australia across some of the world's leading global consumer electronics brands including Samsung, LG, Sony and Microsoft.There's an exciting new opportunity for an experienced customer-centric, insights-led creative CRM Managerto join the growing Marketing team at Stan on...

  • CRM Manager

    2 weeks ago


    Sydney, New South Wales, Australia Mable Full time

    We're powered by purposeMable is an online platform connecting Australians looking for disability and aged care support to independent support workers. Since 2014, we've been helping our community live their kind of independence, and today we're one of Australia's largest and fastest growing healthtech platforms.We have been recognised in AFR's Fast 100...

  • Senior CRM Manager

    2 weeks ago


    Sydney, New South Wales, Australia Zip Full time

    Drive business growth and lifelong brand advocates through various marketing and lifecycle initiatives Partner with the multitude of stakeholders to create valuable experiences for our users Work flexibly from our beautiful Sydney office Start your adventure with Zip You will help ideate, develop and implement a range of marketing and lifecycle...


  • Sydney, New South Wales, Australia Precision Sourcing Full time

    May 2, 202- Information & Communication Technology Permanent Sydney, New South Wales Full-TimeWhat will this job do to improve your life? Transformation program- opportunity to make a deep impact. Hybrid working 2 days WFH. Best in class peers Opportunity for senior stakeholder engagement 5 weeks annual leaveThe Low DownAmazing opportunity to support this...


  • Sydney, New South Wales, Australia Tiffany & Co. Full time

    The Blue Box.Tiffany & Co. have defined luxury-style, the exemplary innovators renowned for the world's most exquisite designs. Since 1837, Tiffany & Co. has always been a company of great innovators who are constantly pushing the boundaries of what's possible with design and influencing style.As our organization continues to grow within the LVMH group, we...

  • CRM Analyst

    2 weeks ago


    Sydney, New South Wales, Australia Randstad Australia Full time

    Your new companyAre you passionate about redefining modern luxury through exceptional innovation? This renowned global brand are dedicated to crafting extraordinary experiences that leave a lasting impression. Your new company believes in the power of diversity and inclusion to drive innovation and excellence. They are committed to creating a workplace where...

  • CRM Analyst

    1 month ago


    Sydney, New South Wales, Australia Randstad Australia Full time

    Your new companyAre you passionate about redefining modern luxury through exceptional innovation? This renowned global brand are dedicated to crafting extraordinary experiences that leave a lasting impression. Your new company believes in the power of diversity and inclusion to drive innovation and excellence. They are committed to creating a workplace where...

  • CRM Analyst

    4 weeks ago


    Sydney, New South Wales, Australia Randstad Australia Full time

    Your new companyAre you passionate about redefining modern luxury through exceptional innovation? This renowned global brand are dedicated to crafting extraordinary experiences that leave a lasting impression. Your new company believes in the power of diversity and inclusion to drive innovation and excellence. They are committed to creating a workplace where...


  • Sydney, New South Wales, Australia Ashurst LLP Full time

    The Opportunity:We have an opportunity for an experienced Business Development (BD) professional to join our Client, Markets & Growth (CMG) team in either Sydney, Brisbane, Melbourne or Perth on an initial 12 month FTC basis.To deliver on Ashurst's 2027 strategy ambition, we are investing in re-defining our approach to business development, both within the...


  • Sydney, New South Wales, Australia Talent Web Full time

    Eastern Seaboard based Major transformation project Great package on offerLeading Australian ASX firm that has operated for over 80 plus years requires a Microsoft CRM Functional Consultant for their head office. You will be able to work from anywhere on the Eastern Seaboard.As a Microsoft CRM Functional Consultant, you will work with the business to work on...

  • CRM Strategist

    2 weeks ago


    Sydney, New South Wales, Australia 303 MullenLowe Full time

    SYDNEYWho we're looking for:This role focuses on the agency's CRM planning efforts, working closely with existing planning team, data analysts, and integrated account service team, initially working with one of our biggest clients, a luxury automotive brand. This role has an active contribution to drive growth and the network's effectiveness agenda.Key...