Marketing Performance Analyst, Visa Managed Services, AUNZSP
4 weeks ago
Job Description And Responsibilities
Join Visa: A Network Working for Everyone.
Managed Services is part of Visa’s consultancy division, serving Visa's clients (including card issuers, acquirers, and merchants) and solving their strategic problems focused on improving performance and profitability.
In Australia, New Zealand and the South Pacific, Managed Services lead the efforts to help our clients deliver, execute and implement strategic projects. Our team champions a solution-first mindset and Human Centric Design methodologies to design and deploy leading class customer engagement and portfolio optimisation solutions for our clients. We deliver on objectives from a shared value agenda, effectively becoming the trusted delivery team for our clients and partners. Managed Services is a fast-growing area of the Visa business where our people are the product – and the priority.
What a Performance Analyst does at Visa:
As a Performance Analyst, you will work cross-functionally with data analysts, marketing, product and distribution teams to shape the narrative around business performance across the customer lifecycle. You will be dedicated to one of our key issuing clients, helping them to better understand the correlation between marketing and sales performance through the funnel for Commercial Transact and Save products.
In this role you will also:
Determine the performance of campaigns driven via personalisation initiatives Analyse and provide insights on Voice of the Customer to inform customer experience uplift initiatives Align on the performance narrative with cross-functional teams to understand the success of growth initiatives Leverage data insights to help shape product forecasting across channels Build strong relationships with internal stakeholders and liaise with cross functional teams globally to create recommendations for the client Manage stakeholders across marketing, sales, product and data to deliver key insights and align on sales narratives Document processes, key learnings and best practices in artefacts that can be reused across the client’s businessWhy this is important to Visa
This role will support a strategic and multi-dimensional client in Australia as a member of a growing team at Visa. This role will help to build the Visa Managed Services business in market, a scaling space that is in high demand from our clients.
If you are a trailblazer willing to challenge the status quo, this is the role for you. We need a marketer willing to expand their skillset and develop muscle for designing and delivering marketing solutions for our client.
Key competencies
Solution-mind set – Applying creative problem-solving techniques and championing a client-first approach to marketing when opportunities and challenges arise to meet specific business objectives Active Contributor to Team Success - Actively participating as a member of a team to move the team toward the completion of goals. Makes suggestions for achieving team goals or performing team functions; provides necessary assistance to remove obstacles to help the team accomplish its goals Business Translator – Translates complex challenges into well-defined marketing concepts, showcasing the impacts and implementation considerations to develop and deliver campaigns to market. Ability to ‘think like a customer’ and show empathy to their experience is essential High-Impact Communication - Clearly and succinctly conveying information and ideas to individuals and groups in a variety of situations; communicating in a focused and compelling way that drives others’ thoughts and actions Building Strategic Work Relationships - Developing and using collaborative relationships to facilitate the accomplishment of work goals. Establishes good interpersonal relationships by helping people feel valued, appreciated, and included in discussions (enhances self-esteem, empathizes, involves, discloses, supports).What you will need to be successful:
Experienced in business analysis and performance monitoring Motivated in delivering data-driven insights to cross-functional teams Experience in forecasting at the product, channel and campaign level Tech savvy, data led and knowledge of tools like Adobe reporting platforms Deep experience in managing complex projects and customer product portfolios Superior problem-solving skills, with demonstrated intellectual and analytical rigor Strong team orientation with a collaborative, diplomatic, and flexible style; able to work effectively across multiple teams globally Excellent communication and presentation skills, including strong oral and written capabilities Self-motivated, results-oriented individual with the ability to progress multiple priorities concurrently Strong marketing acumen, with experience in working on business requirement gathering, and customer journey flows and tight project management Excellent client engagement and relationship management skills with a collaborative approach to stakeholder management.Projects you will be a part of:
This role will support the establishment of best practice to embed marketing delivery as long-term role for Visa Australia and New Zealand for our clients.
Qualifications
5+ years experience in performance analysis Aptitude to learn and upskill across multiple capabilities Experience in and passion for payments Deep understanding and empathy of customer needs and commercial drivers Experience of presenting in person and remotely to a range of stakeholders at all levels of an organisation is desirable Consumer banking, finance and/or payments experience desirable. Start-up or agency experience also welcomed Experience with Financial Institution/Banking product and/or channel teams
Additional Information
Visa will consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
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