Ad Tech Specialist

1 month ago


Sydney, Australia Marketing-Group Services-Digital Full time

Who are we?

We shine a light on all things property, simplifying the property journey for all involved through our expertise, exclusive data and collaborations across diverse teams.

The Ad Technology team manages Domain Group’s advertising ecosystem, owning the platforms, products and strategies necessary to improve monetisation on network (Domain, AllHomes, CRE, etc) and off-network (Facebook, Instagram, Google Display Network, etc). Central to our mission is ensuring that Domain Group’s advertising experience complements, rather than subtracts from, the core user journey. 

The heart of your role as our next Ad Tech Specialist is developing and executing a strategy to evolve our audience data, its monetisation and attribution. This means working closely with key stakeholders and leveraging a combination of project management and hands-on technical skills. 

You will contribute by:

  • Analysing the limits of our current audience and measurement capabilities, assessing growth opportunities and translating your conclusions into an actionable roadmap. 

  • Developing data-oriented advertising products that are meaningful to both our users and advertisers. 

  • Partnering with other teams to produce case studies highlighting the effectiveness and sophistication of our data capabilities and products.

  • Supporting sales and performance specialists in planning digital ad campaigns through targeting proposals, audience sizing, bespoke insights and analyses.

Who are you?

The ideal candidate will have:

  • 5+ years experience in Ad Technology, Ad Operations, Data Analytics/Insights, &/or Commercial Product Management (Digital/Data focused). 

  • Experience managing either Ad Servers (e.g. Google Ad Manager), DMPs (e.g. Adobe Audience Manager) or CDPs (e.g. Tealium) and a willingness to learn other platforms. 

  • The ability to translate complex technical ideas into compelling and easy-to-understand presentations for non-technical audiences.

The role demands working knowledge (but not necessarily mastery) of:

  • Digital audience segmentation, including how audiences are built, data is collected and the types of data. 

  • Gathering, visualising & communicating actionable insights from large data sets.

  • Building business cases to earn buy-in from a variety of stakeholders. 

  • Project management in the context of digital platforms and products.

Why join us? 

We’re the kind of place you can make a real impact, with a workplace culture where you can be you. It’s a fun, safe space where you’ll always feel you belong. Perks of the role include:

  • Discover your ideal work-life balance with our approach to flexibility – whether it’s adjusted hours or making the most of working remotely and from our offices, let’s chat about what works best for you;

  • First-rate parental leave and wellbeing policies;

  • Access to Perkbox, giving you discounts across healthcare, entertainment, food, utilities and more

  • Continuous opportunities to leap, learn and grow

We don’t just talk, we do. Every day we solve property problems for Australians and beyond. We encourage our people to see the possibilities, and turn them into realities. 

We trust our people’s expertise and vision, so when they come up with great ideas, we build the right team around them, and empower them to make those ideas real through products and services that set a new standard. That’s why we want you.

What’s next?

One of our talent partners will give your application a good look and give you a call if it’s a good match, so apply now

Don’t meet every single requirement? We’re committed to building an inclusive, diverse and supportive workplace and welcome applications from all people regardless of age, gender, orientation, ethnicity, cultural background or disability. If you’re excited about this role but your past experience doesn’t align perfectly, we encourage you to send in your application.

We also warmly welcome applications from Aboriginal and Torres Strait Islander peoples, recognising and valuing your unique experiences.


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