Marketing Automation Solutions Designer

6 days ago

Sydney, New South Wales, Australia Bebeetechnical Full time

Job Title: Salesforce Marketing Automation Technical Architect
This role involves the design, implementation and optimisation of enterprise-grade marketing automation ecosystems.
Transform customer engagement through seamless orchestration of campaigns, real-time personalisation and data-driven decision-making.
The successful candidate will deliver scalable, secure and high-performing solutions that align marketing initiatives with business outcomes.
About You - Essential Skills and Experience
We are looking for a professional with hands-on experience in marketing automation, martech integration and platform architecture.
Candidates should have knowledge of one or more marketing automation platforms, such as SFMC, Adobe Campaign, Acoustic, Marketo, Braze.
A strong understanding of SQL, REST/SOAP API design and integration is essential.
Experience in building enterprise-grade MarTech architecture that handles large-scale, real-time data and global audience segmentation is also required.
Salesforce Marketing Cloud Certifications, Admin, Email Specialist, Consultant, Developer and Adobe Campaign Classic/Standard Developer Certification are desirable.
Architect & Design: Build omnichannel marketing automation and personalisation solutions.
Lead implementations of Salesforce Marketing Cloud (Email, Journey, Mobile, Automation Studio).
Unify customer data with Salesforce Data Cloud for segmentation and predictive insights.
Manage governance, performance, upgrades, and licensing across martech platforms.
Connect CRMs, CDPs, analytics tools, and databases via REST/SOAP APIs.
Evaluate vendors/platforms and mentor teams.

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