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Chief Marketing Automation Officer

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Sydney, New South Wales, Australia beBeeMarketing Full time $100,000 - $140,000
Technical Architect for Marketing Automation Solutions

The role of the Salesforce Marketing Automation Technical Architect is to design, build and deploy scalable marketing automation solutions that drive seamless customer engagement across multiple channels.

This position requires a deep understanding of Salesforce Marketing Cloud (Email, Journey, Mobile, Automation Studio) and the ability to integrate it with various martech platforms. The ideal candidate will have hands-on experience in marketing automation, martech integration, and platform architecture.

Key responsibilities include:

  • Architecting and designing omnichannel marketing automation solutions
  • Leading SFMC implementations and data integrations
  • Managing governance, performance, upgrades, and licensing across martech platforms
  • Connecting CRMs, CDPs, analytics tools, and databases via REST/SOAP APIs
  • Creating advanced customer journeys with real-time triggers and behaviour-based targeting

Required skills and qualifications include:

  • 5-8 years of experience in marketing automation, martech integration, and platform architecture
  • Hands-on experience with one or more marketing automation platforms (SFMC, Adobe Campaign, Acoustic, Marketo, Braze)
  • Advanced SQL skills for data queries and automation logic
  • REST/SOAP API design and integration expertise
  • Programmatic Architecture and Development Lifecycle knowledge
  • Strong technical acumen and strategic mindset

This role offers the opportunity to work on complex marketing automation projects and contribute to the growth and success of the organisation.