Head Of Digital Marketing, Planning

Want to do the best work of your life? Make your mark at Europe's leading entertainment brand. Our people make Sky a truly exciting and inclusive place to work - a place where you can be yourself and let your skills shine.

What you'll do:
- Lead on the development of an AI/ML-led digital marketing strategy to deliver growth in Sky's customer base.- Work with our Commercial teams, Central Planning team and PPC & Display agency teams to plan our quarterly execution strategies to driver greater efficiency or growth.- Establish the right experimentation culture - supporting with digital marketing test design, measurement and turning data and insight into performance improvements.- Establish a digital marketing measurement COE to support performance marketing through a suite of self-serve dashboards, assimilating data across marketing channel platforms (DCM, SA, & AWIN) and MarTech (Adobe, & GA).- Provide clear, concise, and action-orientated updates to senior partners on a weekly and quarterly basis.- Work closely with our internal Data & Analytics team to establish a roadmap of improvements in our data and audience targeting capabilities.

What you'll bring:
- Experience managing a team across Data science modelling for marketing - Demand forecasting, econometric modelling etc.- Digital Marketing analytics experience across all channels - display, social and search (paid and organic) through Adobe, Google analytics, Tableau etc.- Commercial attitude, ideally with experience of working in a trading environment.- Hands-on, willing to take action and collaborative with the ability to operate at high pace with experience in test and learn strategies.- Forward-thinking and an ability to challenge the status quo.- Strong communication skills with an ability to listen and collaborate with multiple internal departments to deliver cross-team solutions.- Experience in managing the demands of multiple senior partners with a passion for continuous learning and development.

Team Overview:
This role is an exciting opportunity to join the team that are transforming digital to build the most immersive and engaging digital experience in the country. In digital commerce we are a high performing multi-disciplinary team spread across multiple locations, working in the fast-paced environment that is digital transformation.

The Rewards:
There's a reason people can't stop talking about #LifeAtSky. Our great range of rewards really are something special, here are just a few:
- Sky Q, for the TV you love all in one place- A generous pension package- Private healthcare- Discounted mobile and broadband

Where you'll work:
Osterley:
Our Osterley Campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Gunnersbury, Ealing Broadway and South Ealing tube stations. There's also plenty of bike shelters and showers.

On campus, you'll find 13 subsidised restaurants, cafes, and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.

Inclusion:
Recognised as an 'Inclusive Top 50 Employer' and a 'Times Top 50 Employer for Women', we're working hard to ensure we're a truly inclusive place to work. This means we don't just look at your CV. We're more focused on who you are and the potential you'll bring to Sky. We also know that everyone has a life outside work, so we're happy to discuss flexible working

Why wait?

To find out more about working with us, search #LifeAtSky on social media. A job you love to talk about.