Marketing Operations Manager

1 week ago


Melbourne, Victoria, Australia Kmart Full time

**Brighter Futures Start Here**

We are an inclusive team who power two of the most iconic and loved brands, Kmart and Target. We have more than 50,000 passionate individuals across our stores, distribution centres, and offices around the globe.

With our brands touching the lives of almost two million customers every week, you'll feel the impact of the work you'll do every day. As a leader in the retail market, we're optimistic about our future and yours. We're changing at a rapid rate, giving you challenging work that you'll be proud of.

**About the Team**

We are a diverse, energetic and down-to-earth bunch. We've nailed the balance between getting the work done and having fun while we do it. We all bring slightly different creative and organisational strengths to the table that we leverage between all to make our work even stronger. Always up for a challenge, we love the wide variety of projects we get to work on, and we run on open communication and lifting each other up.

**About the Role**

We're looking for a highly capable Marketing Operations Manager to help drive the next chapter of our brand strategy into FY26 and beyond. This is a pivotal role, evolving to lead and streamline the full end-to-end marketing critical path. You'll be the engine behind our marketing operations—bringing together people, process, and platforms to ensure timely, efficient, and seamless campaign execution.

With a sharp focus on simplifying complexity, you'll champion smarter ways of working, optimise systems and processes, and unlock capacity across the team. You'll also lead and inspire a high-performing team responsible for the execution of all marketing activity—fostering a culture of operational excellence and creative agility.

**What You'll Be Responsible For**
- Own the Marketing Critical Path - Lead the planning and execution rhythm across all streams including comms, Category and Content, brand PR, social, and packaging, with deep knowledge of both internal (e.g. merchandising) and external (e.g. media, production) interdependencies.
- Lead Marketing Process & Briefing Operations - Own and continually refine our end-to-end marketing and briefing processes to drive efficiency and clarity.
- Drive Project & Financial Management - Oversee project timelines and budgets, ensuring alignment to overall business priorities and return on investment.
- Enforce Marketing Timelines & Accountability - Develop and manage marketing activity timelines, ensuring teams deliver to key milestones.
- Optimise Systems & Platforms - Implement tools and platforms that enhance workflow efficiency, adaptability, and collaboration.
- Lead Studio - Manage our in-house studio to deliver compelling marketing assets across all channels—from approved concepts to execution.
Manage External Partners - Build and manage strong relationships with external vendors and partners including agencies, photographers, printers, couriers, software providers and catalogue distributors.

**To be successful in this team you will have**
- Experience in a retail or similarly fast-paced environment
- A Marketing degree or equivalent industry experience
- Deep expertise in print and digital content production, quality standards and delivery workflows
- Proven ability to build strong relationships and navigate change with agility
- Hands-on management experience in a traditional and digital marketing environment
- Strong leadership, negotiation, and administration capabilities
- Excellent planning, time management, and project coordination skills
- Budget planning and financial acumen
- Demonstrated success in cross-functional collaboration
- Passion for continuous improvement and tech-enabled efficiency
- A strategic mindset, with a sharp eye for detail
- Proficiency in project and workload management tools
- Ability to translate complex concepts into clear, actionable plans

**Benefits we'll offer you**:

- Flexible hybrid working options through our Flex Where, Flex When, Flex Well policy.
- A team member discount card that gives you a discount at Kmart, Target, Officeworks and Bunnings
- Access to the Kmart for You benefits program which entitles you to exclusive discounts and benefits in the areas of entertainment, travel, lifestyle, and health - with over 60 suppliers
- We want you to feel rewarded for your commitment and hard work that's why eligible team members get the opportunity to participate in a bonus program
- We offer inclusive parental leave, and ongoing support offered though our partnership with Circle In for team members of all backgrounds and family circumstances
- A dynamic learning and support program
- Opportunity to fast track your career through our Mentor Program as a Mentee or Mentor
- A Kudos recognition program, where you are nominated by your peers to spin a wheel, to win a stack of cool prizes
- Great career opportunities across the broader Wesfarmers Group

LI-Hybrid


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