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Ad Operations Specialist

2 weeks ago

Sydney, New South Wales, Australia Seedtag Full time $104,000 - $130,878 per year

Job DescriptionWe're looking for an
Ad Operations Specialist - Performance Trading

to join our team in Sydney and help shape the future of contextual advertising as we continue to expand globally.

Who We Are
At Seedtag, we lead the way in contextual advertising with our machine learning-powered platform. Our technology provides superior brand safety, human-like content understanding, and advanced cookieless targeting, making ads more engaging and respectful. Founded by two ex-Googlers in 2014, we've grown to over 700 Seedtaggers across 17 countries, raising €250M to revolutionize digital advertising.

Your Challenge

As an Ad Operations Specialist specializing in Performance Trading, you will play a crucial role in activating and optimizing our programmatic campaigns to achieve exceptional performance for our clients in a rapidly evolving, cookieless advertising environment.

Your responsibilities will include:

-Contextual Performance Expertise: Become a subject matter expert in contextual performance, specifically focusing on activating and optimizing campaigns with cookieless signals to achieve advertiser goals across diverse international markets.

-Campaign Setup & Activation: Efficiently and accurately implement and activate advertising campaigns on various operational platforms, ensuring all technical specifications and client objectives are meticulously met.

-Performance Monitoring & Optimization: Proactively monitor campaign performance, conducting in-depth analysis and making continuous, data-driven adjustments to optimize results against key performance indicators (KPIs) such as leads, qualified traffic, and conversions. Understand and leverage DSP algorithms to maximize campaign effectiveness.

-Technical Support & Analysis: Provide insightful quantitative and qualitative data to internal teams, assisting in the correct interpretation of metrics and offering technical guidance to resolve complex campaign-related queries.

-Technical Troubleshooting: Identify, diagnose, and swiftly resolve technical issues impacting campaign delivery and performance, coordinating seamlessly with relevant internal teams and adhering to established protocols.

-Operational Excellence & Innovation: Champion the adoption of best practices concerning internal and external tools and processes, ensuring consistency, scalability, and adherence to our operational excellence standards. Actively explore and test new platform features and optimization strategies to enhance campaign delivery and efficiency.

-Data-Driven Decision Making: Work in a highly automated environment, leveraging your strong analytical capabilities to process and interpret complex datasets, informing strategic optimization decisions.

What You'll Need to Succeed

-Experience: 2 to 3 years of hands-on experience in ad operations, account management, or client success within the digital advertising industry, with a demonstrable focus on performance campaigns (e.g., lead generation, qualified traffic).

-Platform Proficiency: Strong working knowledge and experience with various advertising platforms including DSPs (e.g., Xandr, Display & Video 360, SmartRTB+), Ad Servers, SSPs, and analytics suites (e.g., Google Analytics, Turnillo, Redash).

-Programmatic Understanding: Solid grasp of the programmatic advertising ecosystem, including the creation of Private Marketplaces (PMPs) and the ability to tailor campaign strategies based on different KPIs.

-Analytical Acumen: Exceptional analytical capabilities with a passion for optimizing campaign performance through data. Highly data-centred, proficient in working with and processing large datasets using Excel/spreadsheets (formulas, dynamic tables) or other data manipulation tools.

-Adaptability & Growth Mindset: Eager and curious to continuously learn and adapt to new technologies and industry trends. Ability to grow with a fast-paced, expanding company.

-Work Ethic: Capable of working both independently and autonomously while also being a strong team player with excellent communication skills.

-Language: A fluent level of English is essential.

Why Join Seedtag?
Growth & Opportunity: A key moment to join with vast career development prospects.Flexibility: At Seedtag, we trust you to balance work and life effortlessly with the option to work from home, the office, or even the beach in our hybrid mode.Learning & Development: Online courses in ODILO and optional English or Spanish group classes.Inclusive Culture: We foster a supportive environment that values personal growth.Fun & Connection: Participate in team activities, company off-sites, and more

Ready to join the Seedtag adventure?
Send us your CV and let's grow together

At Seedtag, we're committed to creating an inclusive environment where everyone can thrive. We welcome diverse perspectives as they fuel our innovation and growth. Please let us know if you require accommodations during the hiring process, and we'll ensure a positive and accessible experience.