Direct Marketing Specialist
1 hour ago
Catherine Hamlin Fistula Foundation (CHFF) is a global charity dedicated to ending obstetric fistula - a preventable childbirth injury that profoundly impacts women living in some of the world's poorest communities.
Guided by the legacy of Dr Catherine Hamlin, the Foundation delivers life-changing treatment, midwifery training, and maternal health programs that empower women and strengthen families across Ethiopia.
Headquartered in Pyrmont, CHFF works with supporters around the world to provide restorative healthcare and transform lives.
About the Role
As the Direct Marketing Specialist, you will lead the strategy and execution of CHFF's Single Giving program - spanning Direct Mail, Acquisition, and Gifts in Wills - across Australia, the US, and Canada.
Reporting to the Global Head of Fundraising, Marketing and Communications, you'll oversee integrated fundraising campaigns that inspire action. This includes developing compelling multi-channel appeals, supporter journeys, and acquisition programs that drive growth, deepen loyalty, and deliver lasting impact.
This is a hands-on and strategic role, blending creativity with data-driven decision-making to create campaigns that genuinely change lives.
What You'll Do
- Lead the planning, execution, and evaluation of CHFF's direct mail appeals and Single Giving strategy
- Manage end-to-end campaign delivery, including creative briefing, content coordination, data segmentation, mail house management, and rollout
- Analyse campaign performance to uncover insights and identify opportunities for innovation and improvement
- Design and test new approaches to donor acquisition, retention, and engagement across mail and digital
- Build engaging supporter journeys that strengthen stewardship and increase lifetime value
- Work collaboratively with fundraising, digital, and content teams to deliver a seamless supporter experience
- Manage agency and supplier relationships to ensure campaigns are delivered on time and within budget
About You
- Experienced direct marketing professional, ideally within the Not-for-Profit sector
- Skilled in managing end-to-end direct mail and multi-channel campaigns
- Confident analysing data and translating insights into practical strategies
- Strong project manager with the ability to coordinate multiple deadlines and stakeholders
- Excellent communicator with a donor-centric mindset
- Collaborative, creative, and motivated by purpose
- Experience working across international NFP markets (Australia, US, Canada) is highly desirable
How to Apply If you're ready to use your marketing expertise to help restore the health and dignity of women in Ethiopia, we'd love to hear from you.
Please submit your CV and Cover Letter online.
For further information, contact Matthew Witheriff at Beaumont People via
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