Digital Marketing Specialist

Digital Web Marketing Specialist
Slater and Gordon Lawyers are a leading personal injury and class actions law firm where every member of our team has a shared passion for our clients we are people caring for people.

Our commitment to our people includes offering genuine work-life balance, with a hybrid work environment allowing them to split their time between home and the office. We recognise and reward high performance and have outstanding employee benefits including a week of shutdown leave, paid parental leave, extra-long service leave, together with various ongoing learning and professional development opportunities.

About The Role
This role is all about enhancing Slater & Gordon's digital presence and helping the website perform at its best. You'll play a key part in maintaining and improving our website, ensuring content is accurate, pages are optimised for search, and the overall user experience continues to evolve. You'll also manage the delivery of client email communications, ensuring every message looks great, functions well, and reaches the right audience. Working closely with Marketing, IT, and agency partners, you'll help bring digital initiatives to life that align with business goals and deliver measurable impact

*What you'll do?*

• Maintain and update Slater & Gordon's website to ensure accuracy and relevance
• Build and optimise new web pages with correct tagging, linking and SEO best practice
• Support Digital Product Owner to delivery website development and content strategy
• Report on website performance and user behaviour, sharing insights with stakeholders.
• Assist with CRO programs to improve conversion and user experience
• Manage and deliver email communications to clients using platforms such as HubSpot
• Collaborate closely with Marketing, IT and external agencies to deliver digital improvements
• Working with internal stakeholders to maintain consistency of messaging and branding across all digital channels.

*What will you bring?*
You'll have practical experience using a content management system and a strong understanding of SEO techniques. You enjoy analysing website data and using insights to make improvements. You're confident managing email campaigns, technically capable with HTML and CSS, and can communicate clearly with stakeholders at all levels. You take ownership of your work, balance creativity with technical know-how, and thrive in a collaborative, fast-paced environment.

*What next?*
If you are interested in this opportunity, please apply directly to Slater and Gordon. We prefer to talk with you personally and are not accepting applications from recruitment agencies.

To be eligible for this position, you must be an Australian citizen, a permanent resident, or hold a valid visa with full and unrestricted working rights in Australia. Proof of work rights will be required as part of the Slater and Gordon application process.
Acknowledgement of Country
Slater and Gordon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all First Nations peoples today.

Diversity + Inclusion
Slater and Gordon is committed to creating an inclusive workplace that values diversity and ensures equal opportunities for all. Slater and Gordon is an equal opportunity employer, and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected attributes. We understand that everyone has different needs. If you require reasonable adjustments throughout the recruitment process, please let us know in your application.