Category Strategy Manager
2 days ago
Location: Brisbane (preferred) or Sydney
Hybrid Working- 3 days onsite/ 2 days remote)
Job Type: Permanent
Opella is the self-care challenger with the purest and third-largest portfolio in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.
Our mission: to bring health in people's hands by making self-care as simple as it should be for over half a billion consumers worldwide.
At the core of this mission is our 100+ loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sites and four specialized science and innovation development centers.
Headquartered in France, Opella is the proud maker of many of the world's most loved brands, including Natures Own, Cenovis, Ostelin, Telfast, Buscopan and Bisolvon.
B Corp certified in multiple markets, we are active players in the journey towards healthier people and planet.
Find out more about our mission to bring health in your hands at
About the role
As the Category Strategy Manager, you will be responsible for leading the development and execution of brand-specific commercial strategies (including 4Ps) across channels and customers. You will translate category insights, customer needs and brand ambitions into actionable commercial plans that drive category growth and competitiveness.
Main Responsibilities
Develop and implement brand-specific commercial trade strategies (4Ps) aligned with Opella's broader goals and commercial objectives.
Lead the annual planning process for the brand, integrating category, sales, marketing, and revenue management inputs.
Design and execute Go-to-Market strategies (4Ps) tailored to channel and customer needs.
Translate Opella Category growth strategies into compelling sell-in decks for customers.
In conjunction with customer teams, lead Joint Business Planning and category reviews with key retail partners.
Identify growth platforms and innovation opportunities within the relevant category.
Monitor execution against commercial plans and KPIs.
Lead diagnostics and interventions to improve brand performance.
Collaborate cross-functionally to ensure readiness and alignment.
Coach and mentor the Commercial Strategy Analyst.
Foster a high-performance culture focused on growth and innovation.
About You
Qualifications:
Degree qualified in relevant field
Experience:
7+ years in FMCG, with experience in Category strategy, Brand Management, or Sales
Working experience with data sources such as Quantium, Circana, Nielsen etc.
Skills:
Strong analytical and strategic thinking skill
Ability to turn insights into actional strategies and present these in a compelling way
Proven ability to lead cross-functional initiatives and manage stakeholders
High level communication skills
Experience with category management and customer engagement
Why us?
At Opella, you will enjoy doing challenging, purposeful work, empowered to develop consumer brands with passion and creativity. This is your chance to grow new skills and be part of a bold, collaborative, and inclusive culture where people can thrive and be at their best every day.
We Are Challengers.
We are dedicated to making self-care as simple as it should be. That starts with our culture. We are challengers by nature, and this is how we do things:
All In Together: We keep each other honest and have each other's backs.
Courageous: We break boundaries and take thoughtful risks with creativity.
Outcome-Obsessed: We are personally accountable, driving sustainable impact and results with integrity.
Radically Simple: We strive to make things simple for us and simple for consumers, as it should be.
Join us on our mission. Health. In your hands.
#LI-Hybrid
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