Digital Advisor

15 hours ago

Sydney, New South Wales, Australia NSW Government Full time $60,000 - $120,000 per year

Premier's Department

Digital Advisor

You. At the centre of big ideas.

We are seeking a motivated Digital Advisor to join the Office of the Hon Chris Minns, MP, Premier. You will identify media opportunities across social and digital channels and develop creative, audience-focused campaigns that communicate the Government's policy priorities and initiatives to the people of NSW. You will work closely with a high-performing team to produce and deliver digital content and campaigns that tell the stories of NSW. Position is based in Sydney CBD.

Key Responsibilities

  • Develop and implement digital content strategies for social media, digital platforms and earned media.
  • Create, edit and deliver multimedia content (video, graphics, photography, short-form social).
  • Identify trending storytelling opportunities and champion new ideas, tactics and formats.
  • Monitor campaign performance and optimise content based on insights.
  • Work collaboratively across the Office to shape messaging and amplify priority initiatives.

Essential skills & experience

  • Experience working on digital campaigns and social media strategy.
  • Strong knowledge of major social platforms and what performs on each.
  • Proficiency with Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro).
  • Photography and/or videography experience.
  • Initiative and a clear instinct for what engages audiences online.
  • Team player who is willing to pitch in across tasks and support colleagues.

Desirable experience

  • Experience in influencer marketing and running end-to-end influencer campaigns.
  • Experience providing staff support for high-profile individuals at events and on the road.
  • Experience working effectively in high-profile or politically sensitive settings.

Salary: To be negotiated.

How to apply

To apply for the role of Digital Advisor, you'll need to create an account on I Work for NSW and apply online. Your application should include:

  • A resume which clearly details your relevant skills and experience (maximum 5 pages).
  • A cover letter addressing why you are applying and how you meet the requirements of the role (maximum 2 pages)
  • A portfolio or example of previous work

Candidates can request a reasonable adjustment throughout each step of the recruitment process. If you require a reasonable adjustment to the recruitment process, please let us know in your application. If you require any adjustments or alternative formats to participate in the process, please contact the Hiring Manager.

Closing Date: Applications must be submitted by 11:59pm Monday 6 October.

Learn more: For enquiries, please contact Rachel Molloy

If you run into any technical difficulties with your online application, contact I Work for NSW Support at or

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