Marketing Coordinator

As Marketing Coordinator at Diversified, you will play a key role in assisting the execution of the annual marketing plan for the relevant event(s). This Coordinator position provides a strong development opportunity for outstanding talent to further grow their core marketing skills and capabilities. Working closely with the Marketing Manager (MM), this role is a key influence in terms of the commercial success and visitor number performance for the relevant event(s).

As you embark on your new career with us, we will give you the tools you need to succeed and provide you with tailored training and support to get you up to speed quickly. We will give you every opportunity to reach your full potential and enjoy a successful career. We pride ourselves on our dynamic, flexible, and fun working environment with a strong commitment to our people's wellbeing, and a global focus on sustainability and DE&I. Hybrid working, opportunities to be developed and learn locally and globally, wellbeing days, volunteering. Internal events and regular social activities are just some of the perks we enjoy. We work hard but do not take ourselves too seriously. Expect your colleagues to be similarly driven individuals who will support you every step of the way.

Responsibilities

• Plan, write, build and schedule social media content for your respective event(s), ensuring brand voice and content pillars are adhered to
• End-to-end management of email campaigns to encourage registrations and ticket sales as well as exhibitor stand and sponsorship sales – this includes data management, as directed by MM
• Coordinate with media partners to ensure timely delivery of deliverables such as copy, adverts and banner creatives
• Assist with briefing digital marketing agencies and suppliers on paid digital campaigns
• Create design assets (social tiles, web banners, video etc.) where required in Canva
• Collaborate with the MM and brand teams to develop ideas for content that can be shared with your respective event(s) audience, to encourage registrations, sales and year-round engagement
• Brief design agencies on creative elements required for the event, including but not limited to digital banners, brochures, social media tiles, email banners, general marketing collateral, and video content
• Brief videographers on creating required promotional videos
• Take ownership and ensure websites and other digital channels are always up to date
• Manage the execution of marketing related sponsorship deliverables
• Assist with data building projects in conjunction with MM
• Post event channel analysis
• Use of key marketing tools (Salesforce Account Engagement, WordPress, Events Air, Canva, Social channels, scheduling tool and Asana. Video editing software a plus).

Qualifications

• A relevant business/marketing qualification
• 2-3 years of marketing experience
• Outstanding personal drive
• High communication skills – written and verbal
• Good understanding of brands, and the role of strategy
• High attention to detail with strong capabilities in terms of prioritising work and meeting deadlines
• Must be able to work on multiple initiatives / projects
• Ability to work both autonomously and as part of a team
• Skills and knowledge of MS Office (Microsoft Publisher, Outlook, Word, Excel, PowerPoint) and key marketing platforms
• Ability to report on individual campaign aspects on an ongoing basis
• Good customer service and support standards
• Preferred experience with website CMS and email marketing systems
• Digital and social marketing proficiency
• Analytical mindset
• Organisational skills
• Customer-centric
• Attention to detail
• Creative thinking
• Team player

If this sounds like you and you're looking to join a fun, passionate team, we'd love to hear from you – apply today