Media Specialist

5 days ago

Melbourne, Victoria, Australia cb6901b9-6ccc-4eaa-b1dd-c5994af0b24a Full time $60,000 - $80,000 per year

Digital Media Specialist | Retail Brand | Melbourne

Location:
Melbourne | Onsite role

Type:
Full-time

About the Role

An exciting opportunity exists for a passionate and detail-oriented
Digital Media Specialist
to join a leading retail and lifestyle brand based in Melbourne. In this role, you'll be responsible for planning, executing, and optimising digital and offline media campaigns to drive brand visibility, customer engagement, and business growth.

Key Responsibilities

  • Develop and execute integrated media plans for seasonal campaigns, product launches, and new store openings.
  • Manage paid media campaigns across Meta, Google, YouTube, TikTok, and display networks, ensuring campaigns meet performance goals.
  • Coordinate offline media activity including OOH, print, radio, and in-store promotions.
  • Track and analyse media performance to provide insights and recommendations.
  • Partner with teams across Marketing, and Sustainability to align media strategy with business objectives.

About You

  • Bachelor's degree in marketing, Communications, Media, or related field.
  • 2-4 years of experience in media planning and execution, ideally within retail or fashion.
  • Strong understanding of both digital and traditional media channels.
  • Skilled in using analytics tools such as Google Analytics and Meta Ads Manager.
  • Excellent communication and project management skills.
  • Passionate about fashion, retail, and consumer trends.

What's on Offer

  • Work with a collaborative, creative team.
  • Opportunity to be involved in national campaigns and major brand initiatives.
  • Career development within a fast-paced, growing retail business.
  • Attractive salary package
  • Global brand exposure

If this is a role that interests you, email | contact Sav on

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