Social Media Producer

1 week ago


Sydney, New South Wales, Australia Three Birds Renovations Full time $60,000 - $80,000 per year

Social Media Producer

TWO roles. ONE dream team.

We're searching for a dynamic duo to help us fly even higher on socials.

Could you be one of our Social Media Producers?

Are you quick with a camera, obsessed with Insta and TikTok, and love transforming ideas into scroll-stopping content? You might just be our next Social Media Producer. And guess what? We're looking for TWO of you.

At Three Birds, we're not just about beautiful homes - we're about building a brand that inspires, entertains, and connects. That's where you come in. You'll be the creative force behind our daily content across Instagram, TikTok, Facebook, YouTube, Pinterest and beyond, helping us share every behind-the-scenes moment, every reno reveal, and everything in between. You'll be hands-on in this role - filming, editing, captioning, posting, and engaging with our community.

This is your chance to bring all your social media smarts to a brand with a cult following and help shape how we show up online.

Sound like your vibe? Keep reading.

THE SUCCESSFUL CHICK (OR ROOSTER) WILL BE TASKED WITH RESPONSIBILITY FOR:

  • Bringing the Three Birds Renovations brand to life across Instagram, TikTok, Facebook, YouTube, Pinterest and emerging channels - including everything from planning and producing to posting and engaging
  • Capturing high-impact, short-form video content that feels fresh, fun and on-brand - then editing and publishing it with a mobile-first mindset
  • Shooting and editing longer-form video magic for our YouTube channel using your videography skills and confident camera know-how
  • Keeping your finger firmly on the pulse - jumping on trends, reactive moments and cultural convos to create timely, reactive content that performs
  • Engaging with our beautiful community - replying to DMs, dropping love in the comments, and sparking two-way conversations, all in our signature Three Birds tone of voice
  • Collaborating with content, partnerships and marketing to amplify launches, campaigns and collabs
  • Optimising content based on performance analytics and staying agile with format experimentation
  • Creating campaign storyboards and executing top-tier short-form content for our brand partners (TikTok, IG Reels & Stories)
  • Developing and maintaining a juicy content calendar with the broader content crew
  • Assisting on set with content capture (including those fun BTS moments we all love)
  • Leading trend forecasting and competitor analysis to ensure we remain market leaders
  • Reporting on performance and tweaking content based on what's hitting (and what's not)
  • Understanding the unique audience needs and behaviours across each platform

QUALIFICATIONS AND EXPERIENCE:

5+ years in a social/content/producer role. Interiors, media, lifestyle or eComm? Even better

Experience as a Social Media Producer with other highly engaged, well-loved brands is a big plus

Strong skills in mobile editing (CapCut, Canva, Adobe etc.) and other go-to content creation tools

Hands-on experience creating both lo-fi, reactive content and polished, high-quality video

Proven ability to create mobile-first content and juggle multiple platforms - managing content 7 days a week (hello, Planable)

Confident in creating landscape (i.e. YouTube) content with higher production values

Deep knowledge of Instagram, TikTok, Facebook, YouTube and how to speak to a design-conscious audience

Confidence behind the lens (both mobile and camera) and a solid eye for styling

A deep understanding of social algorithms, audience behaviour and platform best practices

A knack for turning raw ideas into shiny, engaging content - both solo and with a full crew

Experience creating both spontaneous, lo-fi moments and polished, campaign-led executions, especially in collaboration with partner brands

Someone who lives and breathes social trends, creators, aesthetics, the whole shebang

A personality that fits our brand: creative, collaborative, a little bit cheeky and a whole lot of fun

Energetic and full of ideas - you're just as comfortable behind a camera as you are in a brainstorm

An ability to bring warmth, wit and personality into our brand's daily output

You're a digital native and a storytelling machine. You get that great content isn't just pretty - it can build a brand, grow communities and drive real results. You're equal parts creative and analytical, thrive under pressure, and love turning chaos into content. You know how to keep multiple plates spinning, and you do it with style, speed and soul.

You're obsessed with the ever-changing world of social media and know how to create content that not only reflects our signature Three Birds aesthetic but also connects emotionally with our audience - keeping them highly engaged and endlessly entertained. You're equally comfortable briefing a video shoot, jumping on a trend, or pulling a performance report. And you're ready to lead the charge across all our platforms.

Location
: Sydney-based | Hybrid (WFH + Out & About)

Reporting to
: Chief Content Officer

Employment Type
: Full-time

If you're ready to jump into a fast-paced, design-filled, content-fuelled role with a brand that loves social as much as you do, apply now. We're ready to meet our two new content queens (or kings).



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